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5 Significant factors for your online company when selecting a domain name
Posted: Dec 19, 2020
Your domain name will matter more than you thought when you are setting up an online company. You are after all, trying to rise above your internet competition and generate some steady traffic for your company. Saying that a bad domain name will make or break your company is not an exaggeration.
Think of it as naming your kid or your pet-you're not only going to choose some name, are you? You want something easy but memorable, especially because it will be entirely online for your company. If you still haven't created a website for your company, before you go to it it is best to settle on a domain first. As an ecommerce website developer in India we share Here few aspects that you can look at before settling on the right domain name:
Spelling and Meaning. It is extremely vital to keep your domain name short for recall and retaining of names, particularly when you start your own e-commerce business. For your domain name, predictability is also important, so it is a smart idea to adhere to popular spelling conventions so that users can have an easier time clicking it on a search bar and asking others out loud.
Your domain name, in addition, should fit your brand. As long as it's done for promotional reasons, you can completely get away with being punny or including numbers in your domain name. Do not do so just to stand out otherwise.
Your social networks. Like it or not, social media plays a major part in improving the brand's popularity. Given the amount of time spending on some sort of social media site by the average user, they would most likely look for your company and first find you there. It is in your best interest to ensure that the management of your social media is identical to (if not the same as) your domain name. Get innovative with branding and make the profile stand out using prefixes and suffixes.
Availability. It's important to have a specific domain name because you want to make sure nobody else gets the same one as you. Otherwise, just to avoid clients going your way, you will have to turn to buying similar-sounding domain names.
Your Area of Service. It is common knowledge that a top-tier domain that everybody should be gunning for is every place ending in ".com". This doesn't inherently extend to your business, however. Although a website with ".com" as the domain extension is likely to improve your exposure, it is more important to meet your target audience. If you wish to remain local and serve only local clients, it might be a safer thing to look for a website that ends with your country code. This leaves the laser-oriented site focused on your ideal clients and makes them locate you better when browsing for local companies.
Registrar of Your Domain. You have been working tirelessly to build a special domain name that you can legitimately own, and you are finally able to make it official. Finding a trustworthy domain registrar who will register and host your domain name for you while giving you total access to it is essential. You should also remember to update your domain name yourself. This guarantees that your territory is fully under your power.
Many domain registrars also provide you with the possibility of locking your domain so that people who would try to steal your domain name by force may avoid any hijacking or stealing. NameCheap, GoDaddy, and more have certain domain registrars worth trying out. There are many companies for website maintenance in India.
Registering Time. Domain names function like a subscription, they expire and every so much need a renewal. If you're in the long-term e-commerce market, setting your domain name to auto-renew is a very pleasant idea. This way, every 1 or 2 years, you don't have to go through the painstaking process of manually renewing your domain name, and you ensure that any company or domain broker doesn't steal your domain name.
You can easily think about and ultimately agree on one comfortably and efficiently now that you know what to take care of when you are trying to decide on a domain name for your business!
Sinelogix Technologies provide cost effective custom ecommerce website development solution, Web Development, Seo Services. Tag:- Website designer India, website developers Bangalore, Website developer in India, ecommerce bangalore