Benefits And Uses Of Packaging Labels

One of the first things consumers notice when shopping for any kind of product is the packaging label. How well these come across in terms of design, content, and overall quality, can greatly boost a product’s marketability and in effect, profitability. For this reason, it’s important to invest in quality packaging labels for your products if you wish to gain all of the benefits that come with it.

If you are planning to get packaging and labelling services for your products soon, then it’s important that you take note of all the advantages of choosing the right service for your business, as listed below:

Provide safety information

If you produce or supply potentially dangerous goods, you need to provide appropriate safety information as seen on their packaging labels. As such, it’s only appropriate to provide safety instructions for customers and product users.

Some regulations also require you to provide safety instructions or info on your products’ labels. For example, if potentially dangerous goods are being transported by road or rail, the labels may need to carry appropriate safety information to ensure that the goods are handled properly. There are also specific safety labelling requirements for certain products: for example, upholstered furniture, electrical goods and children's toys. You should take advice on the requirements for products you manufacture or distribute.

Provide standard for a product

Some products are manufactured observing certain legal standards. For example, children's toys must bear the 'CE' mark to determine quality and compliance with standards. Depending on the product, independent assessment may be required before you are allowed to use the CE mark. You should take advice from packaging labels manufacturers on the requirements for products you manufacture or distribute. Even where it is not legally required, you may choose to label your product with details of standards it meets for commercial reasons. Moreover, your labels should not contain any misinformation, such as falsely claiming that your product meets a standard when it really doesn’t.

Fits your product

One of the benefits of working with packaging labels manufacturers is that they allow for the customisation of their products. A custom label is designed to fit your product exactly and it helps your product to look great. Your label can also be designed with a logo, the necessary text and the colour that you have specially chosen for your product. You can choose the size of your custom label to fit your product perfectly.

Professional packaging

None of your customers would buy your products if they don’t trust the packaging, and in this age of the Internet, there are many products out there that contain dangerous chemicals that can be bad for their health. Your customers need reassurances that the product is fit for purpose and will not cause damage to them or their families. That said, using custom-designed packaging labels UK certified will allow you to use your company name and logo as well as list the types of ingredients or the source of the ingredients used for your product.

Helps choose between products

If you’re running a food business, packaging labels UK certified can help your customers choose between products and keep a check on the amount of foods you’re eating that are high in fat, salt and added sugars. You may have noticed that a lot of pre-packed foods place their nutrition labels either on the back or side of the packaging. These labels include information in energy in kilojoules (kJ) and kilocalories (kcal), usually referred to as calories. They also include information on fat, saturates (saturated fat), carbohydrates, sugars, proteins, and salt. You can use packaging labels to show your customers that your products are good for their health.

Packaging labels have much impact on the success of the product being sold in the market. By understanding all of the above-listed benefits, businesses can easily make the smart choice to invest in high-quality product labels. From a business perspective, it can help secure the contents of your physical products, provide information, and help with marketing and branding among others. In this manner, consumers share the same benefits and added conveniences of good packaging and labelling. To get the most value for your money, make sure to get a reputable packaging and labelling service provider for your product and brand.

My name is Paula Perkins, I’m a medical student and a grocery shop worker. On weekends you’ll find me entertaining house guests.