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7 options for pursuing a career in content creation

Posted: Mar 25, 2021
Content creation is a very fast-paced and growing industry. Here, the opportunities to learn and explore lie at every step. Content creation is not only limited to the hobby. Any individual who is passionate about content creation can turn this full-time career opportunity and earn a pretty good amount. We have seen many big names who are successful in creating a triumphant career in content creation. But, despite being a popular field to earn, there are many people who are still confused about how to pursue a career in content creation. If you are wondering the ways to explore a career in content creation, you are at the appropriate place for we have got you covered!
1.SOCIAL MEDIA COPYWRITER: The foremost job of social media copywriter is to interact with potential customers and promote goods and services amongst them through digital platforms. They are responsible for writing, editing and publishing influencing content for social media platforms such as Instagram, Facebook and Twitter. Also, they optimizing social media post according to the targeted audience needs and wants. Their task also includes selecting images and videos complementing the content. Social media copywriter should have prerequisite basic knowledge of social media platforms, search engine optimization(SEO), keyword research, analytics tools, paid advertisements etc. If you serious about making a career in it then consider doing a digital marketing training course to increase your knowledge for this field.
- PUBLIC RELATION WRITER: Due to cut-throat competition in the market, many popular corporate firms are recruiting content writers for writing newsletters, bulletins and press releases. They are responsible for carrying out all public relation campaigns and activities. They can work as a PR writer in various organizations such as NGOs, government organizations, consultancies firms and commercial organizations. These people should possess some important skills such as innovative and creative, advance communication skills (verbally as well as orally), presentation skills and excellency in research and presentations.
- FREELANCER CONTENT WRITER: Freelancers work independently. They are not associated with any particular company rather they build their personal brand. Freelancers get the liberty to select their clients and work for them. Also, you can work according to your convenience at your place. Besides, all the advantages there is always uncertainty about getting clients or not. If you are deciding to be a freelancer, then you must choose your niche and prepare a portfolio to present it as a work sample to your clients. There is no rigid eligibility in a freelancing career. However, you must innovative, creative and excellent in writing.
- NEWS WRITER: If you are the one, who can write and present a simple piece of information engagingly, unbiasedly and crisply, then this career role is for you. News writer writes news for newspapers, online blogs and magazines. News writers need to write articles in detail and easy to understand language. Their work is concerned with researching, analyzing and verifying information. They also conduct interviews, keep a close eye on updates and cooperate with other team members. This job role preferably calls for a bachelors degree in journalism and mass communication. The candidate must be outstanding in writing and reading with proficiency in computer use.
- SCRIPTWRITER: The scriptwriter is also known as the screenwriter writes scripts based on the theme chosen by himself or assigned by clients or employer. They mainly work for the entertainment industry such as television and film. They can select their theme according to their preference or work on the theme consigned by the director and producers for TV Serials, Plays, Web Series and Movies. There is no minimum qualification criteria however bachelors degree in literature is preferred. It is a profession that demands creativity and imagination and the skill to tell a story using both dialogue and pictures.
- ACADEMIC WRITER: Academic Writer composes academic content for students. They write a piece of writing such as articles, study materials, books and research papers that will help the school and university students in their studies. They have four styles of writing- Descriptive, Analytical, Persuasive and Critical. Their writing is very formal and distinct from other content writing careers. Academic Writers are usually college students and professors who have extensive knowledge in a particular or a group of field.
- BLOGGING: Blogging is a combination of skills that one requires to manage a blog. It is kind of a page where a blogger posts his/her content in such a manner that it is easily accessible, readable and understandable to visitors. A blogger is generally a person who writes blogs. A blog is a piece of information, article, journal, discussion or any kind of writing that is published on the world wide web. They earn a pretty good amount by displaying advertisements on their web page and doing affiliated marketing. There are many popular niches of blogs such as technology, fashion, food and finance. There is no eligibility for blogging however blogger should have basic knowledge of google analytics, SEO and keywords.
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