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Perks of adopting a Design Thinking approach in entrepreneurship

Author: Arpita Gupta
by Arpita Gupta
Posted: Mar 26, 2021

Design Thinking is quickly becoming the go-to approach for many big-shot entrepreneurs because it integrates 21st-century skills and innovative solutions to look at any problem from a different perspective. The design thinking approach allows professionals to delve into the problem for determining its root cause and it encourages creative thinking and effective problem-solving skills. Having said that, let’s have a look at the nuts and bolts of design thinking and why is it significant, whether you are someone from school to work or any entrepreneurial venture.

What is design thinking?

Design thinking aims at providing a solution-based approach to solve problems by empathizing with the users and defining their needs. Then the process is followed by ideating the assumptions and creating creative prototypes for the defined cause. The process is a robust procedure to keep thoughts structured and develop a user-centric solution which is necessary for enterprises. As design thinking consolidates as well as streamlines thoughts at the very same time, individuals and organizations can see different facets of the coin and tailor their services or solutions accordingly.

Advantages of design thinking

Do you know that some of the leading brands such as Google, Apple, Samsung, etc. have rapidly adopted the design thinking approach to challenge assumptions and redefine problems with alternative strategies? Well, the hype is for a cause. Here are some benefits of design thinking that might seem compelling enough for you to switch to it. Dive in!

  • Through design thinking entrepreneurs can find themselves at the center of the problem-solving process. The ultimate goal is to develop solutions that can fit the needs of the user and make the problem-solving process fast.
  • The process meets the need of almost every industry with its versatile and flexible approach. Irrespective of the size of the problem that you are facing and the things that are associated with the issue, you can always use design thinking to curate ideas for overcoming challenges.
  • The entire process of design thinking involves building multidisciplinary teams and bringing many choices to the table. This breaks out the respective fields and boxes that individuals are confined to. People leverage collective wisdom, expertise, and experience to solve problems that can benefit the organization in many aspects.
  • Design thinking revolves all-around DESIGN, TEST, and ITERATE. When an organization uses design thinking it allows them to have completely unexpected breakthroughs by crafting numerous rapid prototypes and getting speedy feedback from real users and customers. This can cut down the product-design time, efforts, and money that are spent on unworthy ideas and save valuable time and resources.

Takeaway

Design thinking is all about coming out of the traditional boxes of visual thinking with innovation and pragmatic creativity. Whether you are a seasoned professional or you are going directly from school to work, design thinking can always benefit you at the forefront of structure, knowledge, and creativity. Mandating a design thinking approach in any organizational infrastructure can make workloads more streamlined and heighten productivity. What else can enterprises ask for?

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Author: Arpita Gupta

Arpita Gupta

Member since: Jan 21, 2021
Published articles: 3

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