Which Smartphone Features Really Matter to Consumers?

Walk around a public place, and you'll observe that at times it can be hard to believe there are many viable smartphone vendors. Players, both big and small, like Apple, Samsung, LG, Oneplus, Xiaomi, and Huawei, launch mobiles new models each week. With companies now surpassing basic and feature mobile phones, we are at a spot where replacement demand will drive smartphone sales far more than the first-time smartphone buys.

To stay ahead in the game, a phone company in India offers unique and innovative features to stand out from the crowd. But the big question is whether or not these features are required, let alone being used. One appropriate example is Samsung's Smart Scroll. This incredible face-tracking feature automatically scrolled pages by trailing your eyes. It is precisely what everyone wants, right? Yet another feature is Samsung Galaxy S4's sound & shot that takes a photo & records a short sound clip that played every time you viewed the picture. We can't forget that the sound clip doesn't support the image when shared on social media. So no one else can hear it except you.

No matter how interesting these features might sound, they are not needed in Indian phones. And that exactly is the point! To motivate users to upgrade their devices, smartphone vendors need to offer features and functions that the consumers want, instead of simply launching a mobile phone new model!

This brings us to the question - what features make up the best phones in India? And the answer to this is not as high tech as one would imagine!

The five highly desirable smartphone features are -

• Improved battery life- The multiple features in our smartphones and the increased addiction of sticking our eyes on the mobile screen tug on the battery life.

• Better security. The current security feature that every smartphone offers is the not-so-secure 'password' as it can be easily hacked or shared.

• Enhanced durability- No one has an enjoyable experience using a smartphone with some scratches or a fractured piece of screen, and protective covers and bumpers can make the phone bulkier.

• Better voice recognition. Consider the various lingos and accents, and your experience with Siri or Google assistant may not live up to what is promoted.

• Fast processor speed- Over the last few generations of mobile phones, fast processor speed has become a huge deal, especially since multitasking and switching between apps occur more frequently than we can imagine. The processors have to be able to keep up with the fast data network.

Apart from these, there are a few other features like RAM capacity, number of rear cameras, selfie camera placement, camera resolution, type of sim card slot, and full-screen implementation that commonly fall under the customer's list of desired smartphone features.

With each of us spending more time on smartphones than we care to admit, owning a phone with desirable features becomes of utmost importance! By tapping on to the unexplored aspects of these features, the smartphone vendors can effectively and efficiently cater to their valuable customers' majority needs.

Share with us which features you want in your next smartphone!

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