Sales of Complementary and Alternative Medicines to Jump in Asia-Pacific (APAC) in Near Future

While the advent of advanced technologies has undoubtedly mitigated the necessity of physical labor in many tasks, it has also made sedentary lifestyles extremely common across the world. An average workday during the 18th century involved constant physical movement from one place to another, the carrying of heavy loads, and high physical exertion in many tasks, while these days, the most exerting physical activity people usually do in offices is taking a short walk to the nearest coffee machine.

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According to the findings of the World Health Organization (WHO), the total number of people in the world diagnosed with diabetes increased from 108 million to 422 million from 1980 to 2014. Furthermore, the organization reported that diabetes claimed the lives of as many as 1.6 million people all over the world in 2016. The ballooning incidence of these diseases is boosting the demand for complementary and alternative medicines and therapies across the world.

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Additionally, the numerous side-effects associated with allopathic drugs is making many people look for safer alternatives. According to many surveys, side effects such as dizziness, rashes, seizure, diarrhea, vomiting, internal bleeding, and insomnia are becoming very common in people taking allopathic drugs throughout the world. Aspirin, which is one of the most commonly consumed drugs in the world, has been found to cause side-effects such as vomiting, heartburn, and seizures.

Besides the aforementioned factors, the high popularity of complementary and alternative medicines and therapies in many countries is also fueling the sales of these drugs. In several countries, there is a rich diversity of alternative drugs and treatment procedures, on account of their rich history and tradition. As per the World Health Organization (WHO), around 80% of the people across the world depend on traditional drugs for managing medical conditions and diseases such as gastrointestinal disorders, cold, and cough.

Based on type, the complementary and alternative medicines market is divided into mind-body intervention-based, energy-based, manipulative body-based, and nature-based. Amongst these, the nature-based category will register the fastest growth in the market in the future years, as per the forecast of P&S Intelligence, a market research company based in India. This would be because of the low side-effects of homeopathic drugs, the growing requirement for the management and prevention of various diseases, and the highly affordable prices of CAM medicines.

Hence, it is safe to say that the demand for complementary and alternative medicines will soar all over the world in the coming years, primarily because of the increasing prevalence of various chronic ailments and the numerous side-effects of allopathic medicines.

This study covers

• Major factors driving the market and their impact during the short, medium, and long terms
• Market restraints and their impact during the short, medium, and long terms
• Recent trends and evolving opportunities for the market participants
• Historical and the present size of the market segments and understand their comparative future potential
• Potential of on-demand logistics services, so the market players make informed decisions on the sales of their offerings
• Competitive scenario of various market segments across key countries in several regions for uncovering market opportunities for the stakeholders

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