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Autonomous MR Reporting trends make the pharma field marketing system easier

Author: Salestrip Sfa
by Salestrip Sfa
Posted: May 31, 2021

One of the key defining factors for the success of a pharmaceutical company is the sales of its drugs. Continuous optimization of the field source resources is hence a matter of critical significance. One of the finest ways of ensuring the same is to integrate MR Reporting software with a pharmaceutical company’s marketing system.

MR Reporting software is an advanced tool for automation and field management. It empowers field managers to closely monitor medical representatives’ fieldwork. Similarly, MR reporting software simplifies:

  1. Management of monthly or quarterly schedule of medical representatives
  2. Inspections on representatives’ product promotions
  3. Monitoring representatives’ performance over a time phase

Optimization of sales, resources benefits pharmaceutical companies through enhanced productivity.

MR Reporting software eases target achievement for pharmaceutical companies

With the use of MR Reporting software:

  1. Total automation of medical representatives is achieved
  2. Doctors’ details and appointments are managed better
  3. Sales data, both, primary and secondary are organized better and streamlined
  4. Medical representatives can be managed comprehensively on the field
  5. Real-time data insights help with the analysis of competitor brands
  6. Detailed information dashboard simplifies access to business-critical information in real-time
  7. Smart views for MIS reports

Managing Doctor Information and appointments

Through effective management of details such as doctors’ appointments, MR reporting software brings ease and simplicity to MR’s work and promotes work efficiency.

For individual doctors, MR reporting software empowers a medical rep to access important details in an error-free manner. They include:

  1. Names and contact details
  2. Specializations
  3. Appointment schedules
  4. Products
  5. Affiliations
  6. Reminders for tracking and appointment

Prime features of MR reporting software

1. Information dashboards

Information dashboard in MR Reporting software makes end-to-end information available for a field manager. This includes detailed MR-related information, such as fieldwork and real-time updates.

2. Fast and easy reporting

MR reporting software ensures a smooth operation of all field operations. It is made possible by innovative reporting tools that speed up the responses. User-friendly UI/UX brings ease to the use of the software.

3. Job scheduling

MR reporting software facilitates the field manager to use automation for tasks such as assigning and managing each MR’s field schedules. Doing away with paperwork induces efficiency in the processes.

4. Execution is error-free

Automation technologies, as used in MR reporting software enables a smooth transition from manual work to automated processes. This helps mitigate odds of human error and deliverance of acute results is facilitated.

5. Tracking location and routes

Route tracking makes it easier for MRs to reach their desired locations quickly. A field manager can track each representative’s routes and activities.

6. Claims and expenses

Recording, claim, and approval processes for expenses can be managed on the go by a field manager, using MR reporting software. Keeping track of expenses is hence simplified.

7. DCR tracking

MR reporting software enables tracking of MR’s Daily Call Report (DCR) by field managers. Information on non-submitted DCRs can be identified as well.

8. Payment and invoices

Using MR Reporting software, a pharmaceutical company is empowered to quickly track the overall flow of their revenue. Enlightened asset flow and profit visibility are key outcomes.

9. Cost-effective solutions

While MR reporting software is an advanced system for pharma sales rep management, it is cost-effective as well. It saves money through low-cost internet expenses, visual aid printing, and complete optimization.

10. Leave and attendance

Using MR reporting software, a field manager can closely monitor MRs’ leave requirements and attendance. The software, hence, holistically enhances management efficiency.

About the Author

Salestrip the Simple, intuitive, and powerful application to increase your field force effectiveness.

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Author: Salestrip Sfa

Salestrip Sfa

Member since: Oct 10, 2019
Published articles: 8

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