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How to Choose the Relevant eCommerce Development Company for Retail Business Success?

Author: Orange Mantra
by Orange Mantra
Posted: Jul 12, 2021

The retail industry is driving rapidly towards eCommerce. And, there is no doubt about that right?

Increasing penetration of the internet, digitization, incredible emphasis on mobility solutions, and changing buying behavior are some of the reasons responsible for the boom in the eCommerce market.

Did you know that 1.8 billion people around the world actively involve in doing online shopping? Even the market share of eCommerce has increased from 10.2% in 2017 with an expected growth of 17.5% at the end of 2021.

From the overall popularity and widespread outlook of the online retail sector, it has been clearly stated, it will boom to new heights in the future.

So, in case, you still involved in the traditional brick and mortar retail business, then it’s a perfect time for you to transform your business to eCommerce. And, most importantly, this guide will help you decide to choose the relevant and result-oriented solution of a reliable https://www.orangemantra.com/services/ecommerce-web-development/">eCommerce development company.

Key Benefits of Transforming your Retail Business

  1. Reach a Wide Spectrum of Audience: With an eCommerce store, you can defy the geographical boundaries of your physical outlet. Simply, shape up your retail business wide across different customer segments belong to different locations, have specific interests, and preferences. The eCommerce transformation helps you increase your target customer base widely.
  2. Acquire New Customers: Make the most out of search engine visibility to let new customers know about your brand and product offering. Whenever customers look for certain products, they might find your eCommerce brand online and stay connected with you.
  3. Low-Cost Operation: No invest a great deal of capital in your physical store when you can successfully run online at half the cost. Unlike end-to-end marketing, creating social media campaigns, pay-per-click advertising, and email campaigns cost you less with higher results. Ultimately, you end up saving more, get more sales, and an increased ROI.
  4. Offer Personalized Experience: You cannot become a personalized product serving agent at your physical retail store. There is no such limitation on the eCommerce platform. Here, you can understand the personalized requirements of each and every customer and then offer relevant products to enhance acquisition and retention.
  5. Ensure 24/7 Availability: Undoubtedly, the eCommerce store is up for running in a 24/7 environment as opposed to your physical retail outlet. It means, getting higher chances of reaching new customers, retaining existing ones, and increasing the sales patterns.

Quick Tips to Select eCommerce Development Company

1. Does the Agency Understands your Goals?

Is the agency you are connecting with understand your product offerings? Are they trying to understand your business objectives? These questions are important to be answered in the first place.

A reliable eCommerce agency is one that understands every specific detail of your retail enterprise including products, shipping, logistics, discount, deals, and more.

2. Get to Know the Total Cost of Ownership (TCO)

Setting the budget of eCommerce website development in advance is an ideal practice to save time and effort. It will help you better negotiate the cost with a reliable development agency.

The total cost of ownership further helps you determine all the expenditures involved in the pre to post-production of the online retail platform. It further helps you find out the cost of future upgrades as well and let you prepare in advance.

In the end, it is all about maintaining the cost balance between your retail firm and your eCommerce development company. Also, note the fact that technology will never be the same and it keeps on changing. Therefore, do consider the higher cost of technology updates in the future.

3. Check Out the Agency’s Portfolio

Another best way to get in touch with a result-oriented eCommerce development company is to check their past work history. Just see how good an agency working specifically for the retail sector in terms of creating an engaging and interactive eCommerce platform.

Remember the fact that every leading eCommerce development agency has a portfolio section on its website. Looking the same helps you know their credibility and worthiness to work on your project as well.

4. How Technically Experienced is the Agency?

For developing a profitable eCommerce platform, you do not just need an experienced development partner. But rather a technically proficient team of professionals having specialization in retail transformation & acceleration.

To evaluate this, check with the agency, whether they are real-time experts in programming languages like PHP, Java, MySQL, Python, and more. It is relevant that the selected agency should be well-versed with eCommerce CMS like Magento, Drupal, Shopify, Joomla, WordPress, Kentico, etc.

On top of that, you can also ask for the certifications of their agency with respect to particular eCommerce technology.

5. Know the eCommerce Development Process

It should not be like that to complete the handover of your retail business transformation responsibility to a development agency. You also need to participate in regular development, updates, and maintenance tasks.

For this, ask your

https://www.magentostore.co.in/services/magento-ecommerce-development.phpeCommerce development solutions partner to describe the process of retail platform development. This is required to compare their process with other company’s processes before hiring the appropriate one.

Final Note

With the increasing emphasis on online shopping, more and more traditional retailers are switching to eCommerce. No one has stopped you either to expand your retail business. Stay ahead of the competition by starting an eCommerce platform after careful planning and strategy. To be very first, find a leading eCommerce development organization to fulfil your desired professional commitments in a hassle-free manner.

To avoid any issue, you can get in touch with OrangeMantra as a pioneer eCommerce development company. Having 20+ years of successful experience in the technology field, this company can help you realize your dreams and turn the same into reality.

About the Author

Shashank is well-versed covering a wide spectrum of 5+ years of experience in the tech industry, Shashank is working productively for OrangeMantra which is a Digital Transformation.

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Author: Orange Mantra

Orange Mantra

Member since: Jul 09, 2021
Published articles: 2

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