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5 Useful Tips to Upgrade Graphic Design for Business

Author: Designers Pluz
by Designers Pluz
Posted: Jul 25, 2021

Website design needs to fulfill its intended function to improve user experience. Few factors like colors, simplicity in presenting data, typography, imagery, stability, and efficiency all contribute to good website design. When it comes to website development, graphic design is probably the most exciting part of the website project. It acts as one of the keystones to build brand awareness and influence the customer’s decision-making process. Try following the five primary tips to improve graphic design for your business.

Pastel Natural Colors

To convey your design more authentic and eye-catchy to your audience, use muted colors. It is the best way to showcase your brand and will keep them engaged. On the other hand, try to avoid vibrant colors because that tends to cause visual vibration among the audience. Muted color background blends well with text and other elements. Thus, to create the right kind of reactions from your audience, it is crucial to choose the right kind of color combinations.

Data Visualization

The simplest and fascinating way to visualize our data is by presenting them through infographics. Infographic is the collection of imagery, charts, and with minimal text. It is often the most effective way to grab our attention and hold onto it. It provides a quick overview of the topic and explains complex processes in simple terms.

Importance of Slides

Slide decks are another way to refer to a presentation or pitch deck. They are designed to share important information on social media platforms. The algorithm in Instagram and Linkedin supports these slides and images, so it is easy to share and understand. A single slide visual delivers a lot of valuable information effortlessly. There are plenty of designs and styles available to make the content more appealing. Make your slide deck branded while using it in your social media strategy. Make use of icons, diagrams, charts, graphs, photography, and formal visuals to improve your slide gap. Eventually, remember to use your brand name and logo in the deck that you design that helps you reach out to the public.

Text Motion Videos:

Motion graphics are another way to make your design more interesting. It helps viewers stop staring at the screen and getting bored. Recently, studies showed that in less than 6 seconds, a video could convey a message more effectively and promptly. A great selection of fonts, colors, and images to create text motion videos paves the way to grasp the viewer's attention. You can use old blog posts or slide decks and make heavy videos on social media.

Geometric Shapes

Shapes are the fundamental element and express certain meanings in graphic design. Figures and forms are conveyed in three basic types: geometric, organic, and abstract. Shape creation has become much easier and faster by using modern graphic design tools. Designers today can create, transform and modify unique designs through various applications like Adobe Illustrator, Adobe Photoshop, Desygner, Logaster, etc. These tools will help designers create and manipulate simple and complex shapes with just a click and drag of the mouse or pen. Designers must be skilled in design programs to bring the best out of them.

Designpluz, a full-service-based graphic design agency in Sydney develops market-leading solutions. We create a meaningful perception in your audience using thought provoking, memorable and eye-catching Graphic Design. Communicate your brand with exciting and market leading design concepts, which encapsulate your business completely and demonstrate your premium services and products.

About the Author

Established in 2014, Designpluz has steadily matured from a passionate graphics design start-up, into a full service digital agency.We have pushed the boundaries of design & development and everyday strive to deliver products which forefront industry

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Author: Designers Pluz

Designers Pluz

Member since: Jul 12, 2021
Published articles: 20

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