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10 Questions to Ask Your Digital Marketing Agency Toronto

Author: Pikdigital Canada
by Pikdigital Canada
Posted: Dec 21, 2021

Maybe it is your first time working with Digital Marketing Agency. Many questions are coming into your mind regarding their work.

Any way you look at it, finding the ideal digital marketing company is all about doing your homework and having the correct questions prepared before you start looking.

We've compiled a helpful list of frequently asked questions — they're ones that our clients frequently ask, and a competent agency should be able to answer readily.

What major search engines do you work with?

If your agency is a Google Partner, it implies that its personnel are certified in Google AdWords, have access to their own Google agency team, and stay current on industry trends.

And it's not only about Google - ask whether they're a Bing Accredited Agency since the search engine now has a 12% market share in the US and is increasing.

Do you outsource your work?

A competent firm will manage your work internally and provide you with a designated point of contact who will be available to discuss your project or campaign at any time.

How do you stay current on industry changes?

That is fantastic if your agency's crew has been in place for a lengthy period. This demonstrates their maturity. However, things move at a breakneck pace in the domain of digital marketing. Inquire about how they stay current with these rapid changes and how much time they dedicate to training.

Apart from our continual investment in training, we provide our employees with two days each year for self-learning and professional growth. It's the only way to ensure that we consistently provide industry-leading service.

What do you think of our brief?

A credible agency will look into your brief, ask crucial questions, and do more investigation before moving forward. To get a feel of their strategic approach, give them a chance to give their feedback on your brief.

How will you collaborate with us on a daily basis?

Who will serve as your primary point of contact? What type of project management software are they utilizing? Will you be able to view your advertising expenditure using the appropriate interface?

Service and transparency should be just as essential as the job itself. A competent Digital Marketing Agency in Toronto will have the structures and processes to guarantee that these values are ingrained in their interactions with you.

What are you most proud of?

Apart from the good case studies on their website, an agency that is enthusiastic about what they do would readily recall examples of successful campaigns. Therefore, put them on the spot and inquire!

Also read: What does Digital Marketing Agency Do?

What metrics are included in your standard reports?

CPC, CTR, ad placements, keyword and landing page conversion rates; your agency should provide easy-to-read data that detail the performance of your sponsored search campaigns.

My campaign will take how many hours or days of your time?

A smart firm will be candid and clear about how much time it will spend maintaining, monitoring, and optimizing your campaign. Be cautious if they attempt to evade this question.

Also, the agency is clear in the beginning according to t t your need and work who much time they spend per day or per week.

What experience do you have in my industry?

If an agency has little or no expertise in your business or area, this should not be a deal-breaker.

Often, this results in a more innovative and strategic approach. BUT – and this is a major but – ensure that you inquire about their plans to become an expert in your business or sector, as well as the competitive landscape in which you operate.

How will you improve my website's conversion rate?

Avoid becoming distracted by discussions of visibility and traffic. Inquire about their strategy for increasing conversions, traffic, and sales in order to optimize your return on investment.

A web development team within an agency may be advantageous for insight and timeliness of outcomes.

We believe that these questions will assist you in selecting the best Digital Marketing Agency in Toronto for your needs. If you need any consultation to talk to our experts today – Call +1 416-220-4524.

About the Author

The era of 2020, where everyone is shifting on the internet from selling to buying. Canadians of 65-70 ages are now shifting to internet/mobile where 83% of them are daily internet used

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Author: Pikdigital Canada

Pikdigital Canada

Member since: Sep 15, 2020
Published articles: 66

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