Service support makes the difference: messung group

The digital revolution has created a connected ecosystem between manufacturers and customers. This in turn has created a global marketplace where manufacturers cannot rely on price or quality of their products to differentiate themselves. Customers now demand more than just on-time delivery.

Customer centricity in the manufacturing industry is no longer a value-add but a necessity. Adopting a customer-centric approach and delivering personalized services is helping manufacturing companies to win customer loyalty and grow their businesses.

In a world of cut-throat competition where manufacturers frequently produce products identical to those manufactured by their competitors, service is a great way to differentiate your brand. A company's relationship with customers is often the deciding factor. And thanks to the Internet, whereby customers can share negative experiences with others, service can make or break your business' reputation.

A new study from Deloitte Research's Global Manufacturing Industry Practice states "Confronted by low-cost competitors, the escalating complexity of their global supply chains, and ever-increasing customer demands, manufacturers ignoring the needs of the service business do so at their peril."

IMPORTANCE OF AFTER-SALES SERVICE

The importance of service in any industry cannot be stressed enough. After sales service plays a crucial role in customer satisfaction and customer retention.

• -Service improves a firm’s long-term brand image and brand loyalty.
• -It generates loyal customers and increases brand value.
• -A satisfied and happy customer is the best advertisement. Word-of-mouth recommendation brings more customers and eventually more revenues for the organization.
• -Offering after-sales service can help to convince consumers to trust the firm and buy the service in the first place.

THE SERVICE PHILOSOPHY AT MESSUNG

Long before digitalisation, Messung made service it’s corporate success mantra. Ever since its inception in 1981,Messung has made service a top priority. In fact, the company has been built on the pillars of reliable service and spares support, and owes its repeat customers and business growth to its service policy.

As a pioneer in industrial automation and leading PLC manufacturer, Messung understands the crucial role played by the programmable logic controller in industrial automation.At the heart of most industrial control and factory automation systems, the programmable logic controller is commonly referred to as the "brain" of a factory. A PLC controls a wide range of functions by receiving and processing data from sensors and machines. It then uses this data to control and actuate external devices.

At the core of today's SCADA systems, it manages data collection, performs data fusion and analyses, and automates industrial processes.The PLC is hard-wired for real or near-real time processing and response, to ensure proper operations and avoid potential mishaps.

Hence a breakdown or malfunction can be disastrous. Messung is committed to providing prompt, unconditional service whenever the need arises – that too, free of cost. Messung’s service offerings include:

1. Pre-Installation services.
2. Explaining the features and benefits of the products.
3. User training.
4. Warranty services free of cost against any manufacturing defect.
5. Online support.
6. Return/Replacement dealing with complaints efficiently when a product or service is faulty or does not meet customer expectations.

CONCLUSION

Today, four decades since Messung was established and made its mark as an innovative PLC manufacturer, Messung continues to develop world-class PLCs, remote I/Os, SCADA applications, PID controllers and other controllers for industrial automation. Messung’s IoT-enabled Programmable Logic Controllers are feature-rich solutions that meet the exacting demands of modern industry.

Messung also develops world-class front-end and back-end devices for home automation, and it hasalso diversified intoworkplace furniture. At its own well-equipped manufacturing facility in Pune, Messung is producing customised industrial work tables, ESD tables, workstation chairs, ESD chairs & stools, storage trolleys, lab tables, racks, cabinets and other solutions to optimise ESD and general workplaces.

Behind each and every product and component, is Messung’s unwavering assurance of service support. Prompt, reliable and professional – it makes customers glad they chose a Messung solution!

Today, our portfolio and prowess extend far beyond this field to Building & Infrastructure Automation, Home, Office & Hotel Automation, Power Distribution & Control, Energy Management, Test & Measuring, Electronic Assembly, Workplace Ergonomics