8 Things You Must Do Before Launching Your Website

So your web designer has just finished building a website for your Long Island business, and it is now ready to go live. While you may assume that everything is in order, a website comprises so many small details that even a professional can make mistakes.

You want to provide your website visitors with the best experience possible — and to do so, you will need to double-check a few items before launching your website. Here's a checklist of the most important details to go over before launching your website.

1. Secure your site.

Once your website is accessible to the public, it is also accessible to cybercriminals — and you should be aware that they can target even fresh sites. Therefore, you should ensure your website is secure before it goes live. Configuring a firewall, buying a Secure Sockets Layer (SSL) certificate, and securing your passwords with a password manager are just a few ways your New York web development agency can do that.

2. Incorporate CTAs where you can.

The primary objective of your business website is for your visitors to take some action, such as placing an order, signing up for a newsletter, reading your blog, or learning more about your product or service. That is why you should have your designer include as many CTAs as possible where it is relevant!

3. Back up your website.

A backup is a must-have for your new website. You should keep that data secure, given the amount of time, effort, and money you have spent on it. Remember that if you lose all of your data, a three-month-old backup of your website may not be of much help, so ask your web developer to set up automated updates to ensure your data is protected at all times!

4. Use appropriate colors and typefaces.

Colors and typefaces have a huge impact on how visitors see your Long Island business website. Different colors evoke different emotions, which impact the actions your site visitors take.

5. Ensure that all of the buttons are functional.

Your web designer in Long Island has most likely added many buttons to your website to make navigation easier. Imagine how frustrated your visitors would be if some of them were broken. Therefore, carefully go over every button to ensure that they all work before launching your website.

6. Proofread everything.

Grammatical mistakes can be as annoying as buttons that do not work. They can even make your website look less credible. Therefore, make sure that your website content has impeccable grammar and no typos.

7. Include a privacy policy and terms & conditions.

Your visitors may not read your privacy policy or terms & conditions all that often, but they are critical to ensuring your website is operating legally. The privacy policy explains how you will use your visitors' data. The terms & conditions outline your legal obligations as the website owner and those of your visitors.

8. Set up Analytics.

Create a Google Analytics account before launching your website to ensure that you can track everything from the beginning. You will be able to optimize your website for the best results if you carefully track its activities.

So there you have it: eight things you must cross off your checklist before you launch your website.

Cybernet is a digital agency that specializes in web technology and web marketing. Our services range from graphic design to custom software programming.