How to use Hashtag Tracking to Grow Your Business in 2022?

Hashtags were initially introduced to categorize content for users with similar interests. But since its inception, hashtags have become one of the most effective ways to increase reach and social media presence.

But to fully exploit the potential of hashtags you need an effective hashtag tracking tool that can provide real-time insights to grow your business. TrackMyHashtag is an outstanding AI-driven hashtag tracking Twitter analytics tool. It can help track, monitor and analyze the performance metrics of any hashtag

Key features of TrackMyHashtag

• Real-time hashtag performance metrics

• Identify the most popular and trending hashtags

• Get geographical insights in real-time

• Analyze hashtag campaigns of your competitors

• Identify influencers to promote your brand

Benefits of hashtag tracking

Now that you are aware of how to perform hashtag tracking, let’s dive into the benefits of hashtag tracking.

Enhance reach and engagement

TrackMyHashtag can help you identify popular and trending hashtags related to your domain along with analytical insights for the same. You can leverage these hashtags to increase the reach and impressions of your content. It can also help you increase engagement for your brand.

Real-time hashtag engagement metrics

TrackMyHashtag can help track, analyze, and monitor the engagement statistics for your brand in real-time. It can help you analyze the impact of your hashtag campaigns and help improvise strategies if the performance indicators are not as predicted.

Identify influencers

Influencer marketing is one of the most sought-after paid marketing channels by brands and marketers in 2022. TrackMyHashtag can help you identify influencers that engage with your Twitter profile. TrackMyHashtag can also help you further analyze the Twitter profiles of the influencers to identify the right brand advocate to promote your brand.

Identify most engaging media and URLs

Hashtag tracking can also help you identify popular and resonating content topics that users like to engage with. It can help you create a list of topical content to enhance your content strategy. You can publish resonating content that adds value and keeps the users engaged.

Analyze hashtag campaigns of your competitors

Choosing a successful competitor to imitate can help you implement effective and proven strategies to increase your social media presence. TrackMyHashtag can help you analyze historical Twitter data of any public Twitter account and provide analytical insights. It can also help you track, monitor, and analyze the hashtag campaigns of your competitors to dissect their social media moves. You can implement effective Twitter marketing strategies and avoid making the same mistakes as your competitors.

Closing Thoughts

Hashtag tracking can help you gain valuable competitive and audience insights that can help you implement effective actionable strategies to expand your social media horizons.

TrackMyHashtag is the perfect hashtag tracking tool that can help you achieve that. Do give it a try!

Kate Finch is an expert content writer and SEO Executive. She contributes content to Trackmyhashtag in regards to tracking hashtag and also support in the SEO of website. She loves Art, creative designs of Arabic mehndi and playing badminton.