How Can Online Reputation Management Help You With Google Reviews?

Making your business look good on Google reviews is a pretty easy way to get more customers — after all, Google reviews are the first thing buyers see when searching for your business. This is where online reputation management can help.

With online reputation management, you can take control of your Google reviews and ensure that anyone who comes across your business reads the testimonies of your happy customers. Here are three ways online reputation management can help you with Google reviews:

Get new reviews.

The number of reviews is strong social proof that you have a reputable business. The more reviews you have, the more customers will shop from you. After all, a business with 500 reviews appears to be far more popular than one with only 50.

Luckily, there is a simple approach to getting new reviews— start asking. You can make the process of leaving reviews quick and easy for your customers by sending review request emails to them.

Even Google encourages sending review requests since it generates a lot of quality feedback from your customers. You can get more reviews by submitting review requests, and customers can read the honest opinions of other customers. Everyone wins in the end!

However, it is crucial to consider timing. Customers will be more likely to post a review if they get a review request on the same day as the sale. You do not have to manually send reviews at the end of each business day if you use an online reputation management system. A Google business ratings collection tool can help you automatically collect customer feedback while staying focused on running your business.

Maintain customer engagement.

Potential shoppers will look at more than just customer reviews. Remember that potential customers are looking to see what type of service your business provides.

Customers are looking at your review responses to see how much you value each customer. A business that responds to every review — positive or negative — indicates that they genuinely care about the experience of every customer. According to a Bazaarvoice poll, 7 out of 10 people said that a business's response to an online review affected their perception of the business.

Keeping track of customer reviews also improves your online visibility. The better you respond to reviews, the higher you rank on Google search results. Remember that Google evaluates your business on the same criteria that your customers do.

Of course, if you are putting out a lot of review requests, keeping track of customer feedback can be difficult. After all, most customers expect a response within 24 hours. If you respond too late to a negative review, it may be too late to change the customer's perception of your business.

A Google business ratings collection tool makes it easy to keep up with your customers. You can use it to make rules for automated responses. Say you do not want to manually respond to every 5-star review that comes your way and would rather spend your time manually responding to bad reviews. You can save time by setting up automated answers to those 5 stars on Google in the tool.

Make your customers your promoters.

Your Google reviews are not bound to stay on Google. A 5-star customer review can be a powerful testimony that tempts interested prospects to come to your business. You can offer the world concrete proof of your business's exceptional quality of services by sharing reviews on social media.

Sharing positive customer reviews is now easier than ever with an online reputation management system. You can choose to automatically share your 5-star reviews on social media, allowing everyone to see your happy customers.

Gain valuable feedback from clients and boost your online visibility with 5-star reviews.