Why Every Restaurant Needs a QR Menu

It has been a year and a half since the pandemic broke out and it is not showing any signs of relenting. Against this backdrop, restaurants have to make certain changes to the usual way they go about business to remain relevant. One such change they should make is considering moving away from the hard copy menu. Irrespective of the material from which the menu is made, when it is passed from hand to hand, the customers are at risk of infecting each other. When guests return the menu your staff too will be at risk if this system is not reviewed. It is certain that if you want to keep your customers and your staff healthy, you need to discard the hard copy menu.

So then, what is the alternative to the hard copy menu? PDF menus are very chunky and there is no flexibility for you as far as making changes is concerned. Therefore, the best alternative is, without a doubt, the digital menu. What you also need to consider is having a digital menu that is accessible from a customer's device. Doctors have issued many statements about how touching surfaces that are handled by many people is one of the main ways in which COVID-19 spreads. If there is going to be a common device that will be shared by all the customers, the risk of getting infected by COVID-19 is extremely high.

The best solution to this matter is to create a digital menu that is activated by a QR code that can be easily used by the customer. This menu does not take up space on your phone as a PDF menu does. Since it is accessible by a QR code, it can be viewed very quickly as well.

Usually, if you are using a hard copy menu, you will have to add flyers inside the menu to display your special promotions. However, with the QR menu, you can update it and the revised menu will be displayed from the same QR code. This gives you the ability to make alterations to your menu, display special promotions whenever you want, and also have seasonal menus.

In these testing times, unnecessary costs should be cut down. Under normal circumstances, you would think that generating a digital QR menu would be very costly. Thankfully, the Digital Menu which is offered by Applova is free. The whole process of creating this menu will take just five minutes. All that you have to do is: upload your logo and set up your theme, set up your products, generate your QR code and you have the freedom to display them wherever you want to.

After you have generated your QR code, you can publicize your menu in many places. You can print it as a table tent, paste it on your doors and windows, place it at the drive-through and even stick it on your packaging. Hence, your menu becomes truly mobile.

Many would have been optimistic about the pandemic relenting in 2021, given the distribution of vaccines. However, things have not transpired that way. The immediate future is uncertain and by the look of things, we will have to live with the COVID-19 pandemic for some time to come. Therefore you must ditch the hard copy menus which can be the main cause for the virus to spread in your restaurants.

The hassle of a chunky PDF menu and the fact that you do not have the flexibility to make changes to it as you won't be motivation to switch to the QR menu. Applova gives you this facility free of charge and you can create your customized menu in just 5 minutes. You have the option of creating your logo and your theme color, and you have the flexibility of making changes to your menu whenever you like, all for free. Keep your customers and staff healthy and also ensure you generate sufficient revenue during these trying times.

Ashwini Singh Digital Marketer having 10+ years of experience with expertise in B2B and B2C domain.