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Increase Your Profits And Reduce Resource Wastage By Reading “Strategy Realized — The Business Hiera
Posted: Feb 24, 2023
Business executives are constantly seeking methods to expand the capabilities of their organization. A business is robust and healthy if it has had consistent revenue growth while keeping a profit. Some business owners are hesitant to grow because they worry about taking unnecessary risks. A corporation that develops too quickly could make mistakes with its products’ quality or lose sight of its objective. However, a company that expands naturally might avoid this risk and benefit from additional prospects and a more comprehensive range of success. An organization with a greater scope can benefit from financial, reputational, and industry incentives.
What is business growth?
Some of these criteria, but not all, allow for company growth. For instance, if sales increases result from current customers making larger purchases, income can rise without an increase in customers. It’s even conceivable for one measure to rise while another falls; for example, a company’s overall revenue may decline if a drop in product price results in an increase in sales.
This implies that determining growth can be challenging. Those that want to expand their company should consider their objectives to choose the growth metrics they value most.
This can entail trying everything possible to attract more clients, even if doing so means suffering significant losses during the startup phase. To ensure that money is pouring in to assist in covering expenditures, other businesses will profit from slowly growing income and sales.
For proprietors, a growing firm has many advantages. Let’s look at the critical justifications for owners wanting to expand their companies.
- Gaining market share
As a result of corporate expansion, market share grows. The corporation will become more well-known and have more market power as its market share grows:
- Since costs will stay the same, the company can charge more excellent prices, improving sales revenue and profit margins.
- The company will have more negotiating power with suppliers to get cheaper raw material costs, which will cut production costs, and with retailers to secure the best display locations in the stores.
- As the company’s brand gets more well-known, it will be simpler and less dangerous to expand by bringing additional items to market.
Distributing risk
The business will grow by diversifying into new markets rather than concentrating solely on one particular market and developing new products rather than only focusing on one development. Additionally, having commercial activities in other markets will enable the company to sustain growth and safeguard its survival if there are any significant unfavorable changes in that specific industry. Overall, the private sector firm owners’ motivations for pursuing expansion can be summed up as a long-term goal to increase sales and profit.
So, if you want to expand your company but are unsure of where to begin, consult the book "Strategy Realized — The Business Hierarchy of Needs®" by Jim Gitney for advice. Any organization can use it as a guide to carefully analyze and continuously develop its Strategy and tactics in the correct sequence. To increase the likelihood of a successful deployment, it is also aimed to evenly spread the effort across the entire business while significantly growing involvement. It acts as a structure for managing change. Engaging the organization as a whole in developing and implementing the Strategy is the best Strategy for handling change management. Happy reading, then.
During my 45 years of corporate and consulting experience with companies ranging from start-ups to Fortune 50, I have learned what to do and what should never be done from some of the best and worst leaders.