Significance of frozen potato market

The frozen potato market is a significant and growing segment of the global food industry. Frozen potatoes are a convenient and versatile ingredient that can be used in a wide range of dishes, from french fries to mashed potatoes, hash browns, and more. In this blog post, we'll take a closer look at the frozen potato market, its size, growth, key players, and trends.

Market size and growth

According to a report by Mordor Intelligence, the global frozen potato market was valued at $58.54 billion in 2020 and is expected to reach $78.13 billion by 2026, growing at a CAGR of 4.9% during the forecast period. The increasing demand for convenience foods and the growing popularity of fast-food chains are some of the key factors driving the growth of the frozen potato market.

Europe is the largest market for frozen potatoes, accounting for over 35% of the global market share. The region is a major producer and exporter of frozen potato products, and the high demand for these products is driven by the growth of the foodservice industry and changing consumer lifestyles. North America and Asia-Pacific are also significant markets for frozen potatoes, with the increasing demand for processed foods and changing dietary habits driving the growth in these regions.

Key players

The frozen potato market is highly competitive, with a few major players dominating the industry. Some of the key players in the global frozen potato market include:

McCain Foods Limited

Lamb Weston Holdings, Inc.

J.R. Simplot Company

Aviko B.V.

Agristo NV

Agrarfrost GmbH & Co. KG

Bart's Potato Company

Himalya International Ltd.

Pohjolan Peruna Oy

Lutosa SA

McCain Foods Limited and Lamb Weston Holdings, Inc. are the two largest players in the global frozen potato market, accounting for a significant share of the market.

Trends

The frozen potato market is constantly evolving, with new trends and innovations shaping the industry. Here are some of the key trends in the frozen potato market:

Increasing demand for organic and non-GMO frozen potato products: Consumers are becoming more health-conscious and are seeking out organic and non-GMO food products. This trend is also evident in the frozen potato market, with manufacturers offering organic and non-GMO frozen potato products to cater to this growing demand.

Growing popularity of plant-based frozen potato products: With the increasing popularity of plant-based diets, manufacturers are developing frozen potato products made from alternative ingredients such as sweet potatoes, cauliflower, and other vegetables.

Rising demand for gluten-free frozen potato products: As more consumers are diagnosed with celiac disease or gluten intolerance, the demand for gluten-free frozen potato products is on the rise. Manufacturers are developing gluten-free versions of popular frozen potato products, such as french fries and hash browns, to cater to this growing demand.

Increasing focus on sustainability: Consumers are becoming more aware of the environmental impact of food production and are seeking out products that are produced sustainably. This trend is also evident in the frozen potato market, with manufacturers focusing on sustainable production practices and packaging materials.

Conclusion

The frozen potato market is a significant and growing segment of the global food industry. The increasing demand for convenience foods, the growth of the foodservice industry, and changing consumer lifestyles are driving the growth of the market. With the increasing focus on health, sustainability, and alternative ingredients, the frozen potato market is constantly evolving to meet the changing needs of consumers. The key players in the market are focused on innovation, sustainability, and developing products that cater to the changing consumer preferences. As the market continues to grow, we can expect to see further innovations and new trends shaping

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