Directory Image
This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Privacy Policy.

White Label SEO Generates Low Stress Results

Author: James Ussery
by James Ussery
Posted: Oct 12, 2013

Anyone feeling stressed? Anyone waking up each morning and working like the proverbial hamster on a wheel?

Creating excellent SEO will do that to you.

If you are a marketing professional striving to help your client achieve viability on the Web, you know better than anyone how much effort it takes to attain and then maintain excellent SERP results. And if you have more than a handful of clients counting on you for those results you are probably eating, sleeping and breathing keyword optimization, backlinks and anchor text at the expense of an actual life. You’re probably not marketing much, either—unless you’ve decided that sleep is a hobby you can no longer afford.

EXPLORE THE BENEFITS OF RESELLING SEO

If any of this is resonating with you, the time has come to delegate. The art of SEO is evolving and it’s becoming increasingly more difficult—and time consuming—to keep up. Legions of marketing pros are reselling their SEO services to agencies that specialize in SEO. These specialists, or white label service providers, have the diversified staff required to produce the results everyone is striving for on a consistent basis. SEO is all they do, all day long. The best part is, they’ll do it under your brand so no one is the wiser.

Actually, the best part is the time freed to spend on actual marketing, which is what your client hired you to do. What you’ve been trained to do. What you probably enjoy doing much more than tracking keywords and chatting up link buddies. And you now have time to market your own services on a more consistent basis, which increases your own bottom line. On second thought, the best part is the life you reclaim by outsourcing that huge chunk of work to someone else who has the resources to take your client to the next level on your behalf.

Naturally, you want the best service provider at the most affordable price. Skill, experience and expertise assumed, ethics are essential. When choosing a white label service provider, consider the following must-haves:

  • Transparency. If the provider can’t or isn’t willing to show you their cards, don’t use them. They may be able to generate quick results that make your client happy in the short term, but the black hat tactics they may be using to achieve them may just shut you out of the SERP completely in the long run. Don’t risk it.
  • Accountability. Make sure the provider you hire has a reliable work flow platform that allows you to track and analyze your results. It should be capable of integrating all areas of your online campaign, i.e. email, PPC, etc., so what you are able to show to your client is seamless.
  • Availability. You should be able to pick up the phone at any time and speak with the person handling your account. If they demonstrate that they value your relationship, you’re in good hands.
  • Confidentiality. Speaks for itself.

Why keep climbing up on that wheel day after day? Why not see what it’s like outside the cage? You just might find more time, more money and less stress. (And more sleep!)

Author Bio:

Machus Corp., A technology solutions company based in Coppell, Texas, provides SEO services , Search Engine Optimization , Internet Marketing Services, Pay Per Click, Web Design and Development Services.

Rate this Article
Leave a Comment
Author Thumbnail
I Agree:
Comment 
Pictures
Author: James Ussery

James Ussery

Member since: Aug 04, 2013
Published articles: 10

Related Articles