How ISO 20252 Certification Guarantees Reliability in Market Research?

The international standard for market, opinion, and social research is ISO 20252. Market research aids in risk mitigation. Business executives may better grasp reality and identify growth opportunities with the aid of high-quality research. It is also true in reverse. Making judgements based on poor-quality data unintentionally increases risk, which is the exact reverse of what was intended.

The goal is to offer the data necessary for wise decision-making. This denotes data integrity-preserving quality. It also implies that we’re continually investing in and improving the workforce, technology, procedures, and quality control. In 2020, we committed to adhere to the ISO 20252 standard for market research services as additional verification and proof that processes consistently produce high-quality results that business executives can count on.

What is the ISO 20252 Certification and Why it is Covered?

The ISO 20252 is the International Standard for Market, Opinion and Social Research which consists the insights and data analytics. In the end, it shows that a company has a quality control system in place that permits the best possible data collection and study. Along with a high calibre of service, it provides you with the guarantee that you will always obtain reliable data.

The standard shows that you have put the right procedures in place, from data collection to analysis, to safeguard personal information. Additionally, it places data security at the centre of your company and guarantees compliance with the most recent laws and regulations, including GDPR.

The structure offered by the worldwide research quality standard is useful for:

• Ensuring prompt provision of high-quality services
• Enhancing research process quality control and operational management
• Lowering mistakes and providing a foundation for ongoing development

Every essential component of the research and data collection process is covered by the standard, including:

• Online client quotations and
• CATI data acquisition
• Processing data and writing scripts
• Procedures for sample, QC, and
• Survey management
• Higher-level analytics
• IT, HR, and data security
• Panel management
• Coding
• Qualitative and quantitative research

The ISO 20252 Reassurance for Clients and Consumers

The data is important for any business and organization for their success. Given how consumers are responding to the ongoing political unrest and the cost-of-living problem, it is more important than ever to have a real-time awareness of their behaviours and views. To make wise choices, you need data you can rely on.

Since the ISO 20252 standard is an audited standard. That translates to comfort for you. When we discuss quality, rather, we mean a firm commitment that quality permeates all aspects of business. We are particularly concerned about data quality.

• High-quality data and analysis are consistently focused and repeatable, hence lowering your risk.
• Because compliance is guaranteed, you save money and time.
• When you provide accurate data consistently, it not only safeguards but also improves your reputation.
• You are aware that you must abide by all applicable business, legal, contractual, and regulatory standards both domestically and globally.
• Because the accreditation is from a separate, globally renowned accrediting agency, you can be certain that all of this information is accurate.

Choose the Punyam.com for ISO 20252 Certification Consultant

Punyam.com is a consulting firm with a team of experienced ISO consultants and globally certified lead auditors. With over 15 years of experience in management system implementation, they offer handholding support in policy development, plans, controls, documentation, and record-keeping. They have successfully implemented over 100 ISMS projects in 10+ countries and have trained over 1000 personnel. Punyam.com works with over 50 leading International & National Certification Bodies, ensuring consistency with future standards. Their ISO 20252 consultancy service provides step-by-step guidance for conducting market, opinion, and social research, and is issued for 3 years after successful pre-assessment and registration assessments.

John Miller has published so many articles regarding ISO 9001 Certification Documentation. As ISO Consultant profession since last many years John has rich experience in preparing such certification documents within ISO guideline.