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How Celebrities earn $10,000 from a single tweet on Social Media

Author: Shaun Marsh
by Shaun Marsh
Posted: Feb 03, 2015

Kim Kardashain rocked the online world when she charged $10,000 for a single tweet of 160 characters i.e. $62.5 for typing one character!

Many brands have started hiring celebrities to promote their products and they are paid in high 4 figures (in dollars). Some of the highest paid celebrities active on social media charge as follows:

  • Kim Kardashian: $10,000 per tweet
  • Khloe Kardashian $8,000 per tweet
  • Charlie Sheen: $9,500 per tweet
  • Bethenny Frankel: $5,800 per tweet
  • Holly Madison: $4,000 per tweet
  • Lindsay Lohan: $3,500 per tweet
  • Mike Tyson: $3,200 per tweet
  • Heidi Montag: $2,900 per tweet

Many celebrities from developing countries like India have also started signing "online only" endorsements! But the prices are nowhere near to what is charged in US. However, it is actually easier (than what most people think) to sign up a celebrity for social media promotion!

So why do brands hire celebrities to for social media marketing?

Exactly for the same reason for which they hire them for traditional media like TV/ Print etc. i.e. their popularity and reach. They act as social influencers and people take notice when a celebrity mentions anything on his / her page. According to a survey, Social influencers can get…6x more traffic, 2x more conversions... when they share a brand’s content on their social channels.

It used to be difficult to find and hire celebrities only for digital media and on the other hand celebrities were also not able to encash their online popularity. However fromote.com has made it easy for the brands to hire celebrities and for celebrities to find social media engagements! Fromote is an influencer marketing platform for social media which connects advertisers with influencers / celebrities. Advertisers post their projects and influencers bid on them. If you have total budget of more than $5000 then you can also a dedicated relationship manager who will help you find suitable celebrity influencers.

Even before fame Kim was already considerably wealthy. Her father, Robert Kardashian Snr left his $100 million estate in a trust fund to be divided between his four children when he passed away in 2003. She also earned a cool $5 million from Vivid Entertainment for the release of her sextape with Ray-J, meaning even before the launch of Keeping Up With The Kardashians, Kim was building her empire.

Appearances and Endorsements: Kim's earning power seems to be pretty reliant on working her way up the A-List. The more in demand she becomes, the more she can command for public appearances and brand endorsement. In 2014 there was no bigger celebrity than Kim, meaning she could command insane appearance prices. According to Forbes Kim made more out of public appearances than reality TV and can command anything from $100,000 to $1 million to hit a party or club. Sponsorship and endorsement deals are also believed to earn Kim millions, according to the Richest.com and as her star gets higher she can command even bigger pay cheques from companies desperate to have their brand linked to golden Kim.

Celebrities having more than 25,000 fans can also register as a celebrity with fromote.com and we will help them get suitable online endorsements!

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Author: Shaun Marsh

Shaun Marsh

Member since: Nov 14, 2014
Published articles: 2

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