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Simple Tips on Integrating Social Media With E-Commerce Portal

Author: Gurjeet Singh
by Gurjeet Singh
Posted: Feb 17, 2015

Social media is a great way of reaching out to a huge audience at one go. By combining social media with e-commerce, one can explore numerous options of boosting sales.

There is no denying that social media goes a long way in attracting customers and helping in growing the audience of the company. There are several ways through which e-commerce portals can leverage & integrate social media to enhance sales and business at large. Below is an insight on simple & practical tips for making use of social networking profiles to achieve success in the e-commerce business:

Signing In Through Social Media Profile

Instead of creating a separate account on the site, the organization may allow its visitors to sign in through their social media profile accounts. This makes the entire process of logging, easy & simple. Further, if customers use their social profiles, they are only one step away from sharing their favorite products with their friends and followers. For expert advice on social media, enterprises may avail the services of a reputed web designing company Delhi.

Creating a Facebook Page

Everyone is aware that Facebook has a massive user base, and hence it is prudent to seize the opportunities it provides to propel a business forward. Organizations can create a Facebook page for selling their products & services to their target audience.

Social Reviews & Testimonials

Incorporating social reviews & testimonials on the e-commerce site helps in boosting sales. When one sees his friends and followers posting positive reviews about the company, it generates a good impact and intrigues one to avail the services. For more tips & advice on integrating testimonials on the e-commerce portal, one may get in touch with an eminent website designing company in Delhi, such as Web Solution Centre, which possesses an expert team of design professionals & technicians.

Embedding Recent Tweets

This is one of the simplest methods of attracting more followers to a Twitter profile. In most cases, companies embed their latest tweets on the landing page, thus allowing for more exposure of their profile.

Facebook Advertisements

Advertising on Facebook is an excellent way to enhance sales. There are several tools, resources, and options available on Facebook which enable companies to conduct and manage ad campaigns.

Apart from the above-mentioned tips, there are various other options worth-considering, such as promoting products on social networking sites, running contests & promotions, and many more. With the help of a reliable website development company Delhi, one may reach out to a larger audience and undertake various efforts to maximize conversions of an e-commerce site.

About the Author

Mr. Gurjeet Singh is a freelance web designer who loves to spread his knowledge through his proficient writings.

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Author: Gurjeet Singh

Gurjeet Singh

Member since: Nov 19, 2014
Published articles: 29

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