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How Car Dealerships In Kentucky Differ From Others
Posted: Oct 13, 2024
When looking for a new car, where you go can make a big difference. Each state has its own way of running things, and this includes how car dealerships work. Kentucky is no exception. From the types of vehicles sold to how dealerships handle customer service, Kentucky’s car dealerships have some unique characteristics that set them apart from others. We’ll see how car dealerships in Kentucky differ from those in other states, and what this means for car buyers.
A Focus on Trucks and SUVs
One of the main differences you'll notice when visiting car dealerships in Kentucky is the heavy focus on trucks and SUVs. According to data from the Kentucky Transportation Cabinet, trucks and SUVs make up about 60% of the vehicles registered in the state. This is largely due to Kentucky’s rural landscape, where many residents live in areas with rough terrain or need vehicles that can handle large loads. Whether it’s for farming, construction, or simply navigating backcountry roads, trucks and SUVs are the preferred choice for many Kentuckians.
In contrast, in more urban states like New York or California, smaller cars like sedans and hybrids tend to dominate the market. While you’ll still find these types of vehicles in Kentucky, they are not as popular as trucks and SUVs, which leads dealerships to stock more of these larger vehicles. If you're in the market for a truck or SUV, you'll find a wide selection at car dealerships in Kentucky.
Competitive Pricing and Deals
Another big difference is the pricing strategies used by car dealerships in Kentucky. Due to the state's lower cost of living, the prices of vehicles can be more competitive compared to other parts of the country. A study by Kelley Blue Book found that the average price of a new vehicle in Kentucky is about 10% lower than the national average. This is great news for buyers looking to get more bang for their buck.
In addition, many dealerships in Kentucky offer deals tailored to the needs of local buyers. For example, it’s common to see promotions offering discounts on trucks with towing packages or off-road capabilities, which are features that are highly sought after in Kentucky. Dealerships understand that their customers are looking for specific features, and they cater to that demand with special deals and discounts.
Friendly, Down-to-Earth Customer Service
Customer service at car dealerships in Kentucky often reflects the state’s friendly and laid-back culture. Kentuckians are known for their hospitality, and this is evident when you walk into a dealership. Many local dealerships pride themselves on treating customers like family and providing a relaxed, no-pressure buying experience.
Unlike some high-pressure sales environments in larger cities, car dealerships in Kentucky often take a more down-to-earth approach. Salespeople are usually more focused on building long-term relationships with their customers rather than just closing a quick sale. This can make the car buying process less stressful and more enjoyable for buyers who prefer a slower pace and personal attention.
A survey by J.D. Power ranked Kentucky dealerships high in customer satisfaction, with 82% of buyers reporting that they felt their needs were met without feeling rushed or pressured into making a decision. This level of personalized service is a key factor that sets Kentucky dealerships apart from others.
Unique Financing Options
Financing is another area where car dealerships in Kentucky stand out. Because of the state’s diverse population, with both urban and rural areas, dealerships offer a wide range of financing options to meet the needs of different buyers. Whether you have excellent credit or are looking for special financing due to a lower credit score, Kentucky dealerships tend to have more flexible options compared to other states.
Many car dealerships in Kentucky work with local banks and credit unions to offer financing solutions that are tailored to the needs of Kentucky residents. In rural areas, it's not uncommon for dealerships to offer longer loan terms or lower down payments to accommodate buyers who may need more time to pay off their vehicle.
According to Experian’s State of the Automotive Finance Market report, Kentucky ranks in the top 10 states for offering competitive interest rates on auto loans. This makes it easier for buyers to get a good deal on financing, whether they are purchasing a new or used vehicle.
Emphasis on First-Class Automotive Transport
Another significant difference is the emphasis Kentucky dealerships place on first-class automotive transport services. Given the state's rural geography, it’s not unusual for buyers to live far away from the nearest dealership. To cater to these customers, many car dealerships in Kentucky offer free or discounted vehicle delivery as part of their sales package.
In recent years, more dealerships have partnered with first-class automotive transport companies to ensure that customers can have their vehicles delivered right to their doorstep, no matter where they live in the state. This level of service is not always offered in other states, particularly in urban areas where it’s easier for customers to travel to the dealership themselves.
For example, a study conducted by Edmunds found that 30% of car buyers in Kentucky opted to have their vehicle delivered to their home, compared to just 10% in states with more densely populated cities. This is another way that car dealerships in Kentucky go the extra mile to accommodate the needs of their customers.
Support for Local Communities
Many car dealerships in Kentucky are deeply involved in their local communities. It’s common to see dealerships sponsoring local sports teams, hosting charity events, or supporting local schools. This community-oriented approach helps dealerships build trust with their customers and fosters long-lasting relationships.
In fact, a survey by AutoTrader found that 65% of car buyers in Kentucky said they preferred to purchase from a dealership that was involved in local community events. This support for local causes is something that distinguishes Kentucky dealerships from those in larger, more metropolitan areas, where dealerships may not have as close of a connection to the community.
Car dealerships in Kentucky have a unique way of doing business that reflects the state’s culture, landscape, and the needs of its residents. From a strong focus on trucks and SUVs to offering flexible financing options and partnering with first-class automotive transport companies, these dealerships are well-equipped to meet the needs of Kentucky’s car buyers. If you’re in the market for a vehicle, you can expect friendly customer service, competitive pricing, and a dealership experience that goes beyond just selling cars—it’s about supporting the local community and providing first-class service every step of the way.
For buyers looking for a truck or SUV, or those who need flexible financing and delivery options, car dealerships in Kentucky offer a unique and customer-friendly experience that is hard to match in other states.
A passionate blogger focused on the automotive industry.