Top Instagram Influencers in Dubai, UAE

According to Statista Influencer marketing in the UAE has reached $61.9 million industry and soon-to-be $92.5 million in 2030 with an annual growth of 8.15%. Changes in Consumer brand dynamics have been escalating since the pandemic. Small businesses can gain significant market share with influencers since consumers prefer essential products that offer tangible benefits over luxury goods. Consumers also consider international vendors for their product substitutes.

Furthermore, a growing young population with fast internet and smartphone access gets information from social media. They find products and complete purchases on social media, adding to the UAE’s $1.22 million social commerce industry.

Brands leverage Instagram trends, stories, catchy graphics, animations, filters, and captions to promote their products to targeted audiences. So they use the power of Instagram influencers in Dubai to shape the trends and capture global attention. As brands increasingly try to find authentic voices to reach their audience, these influencers establish a real connection with the consumers while becoming key partners for brands. These influencers understand what they should or should not promote at certain times of the year to align with Islamic traditions.

Every industry has its influencer representatives with active communities. These ambitious individuals strive to be at the top of their respective niches, and for that, they compete with their counterparts with trendy content that highlights their expertise. They also set examples and standards with their actions, which guide budding content creators on their journey to becoming the top Instagram influencers in the UAE.

However, while locating influencers in the UAE is easy, finding the right match is challenging.

The days when followers determined an influencer's authenticity are long behind us. While certainly important, the enormous volume of likes, comments, and shares on influencer posts also takes the back seat to a genuine connection with a brand's values. Your influencers should provide social proof to your customers. They can only do that when they have used your products and are in a position to explain the benefits with compelling narratives.

If you’re a brand that wants to get noticed in Dubai's market, these top influencers on Instagram in UAE can help to drive trust, visibility, and engagement. Partnering with a top influencer marketing agency in UAE like Grynow can provide you with access to a 300M+ influencer network, industry expertise, and personalized influencer marketing campaigns to align with your brand’s objective.

Check out the list of the top Instagram influencers in Dubai, UAE collaborating with them can be a game-changer for your brand.

List of the Top Instagram Influencers in Middle East1. Rashoou

USP:

Rashoou opens a portal to the vibrant Dubai's best lifestyle of luxury fashion, home essentials, festivities and traveling.

About The Creator:

Rashoou is recognized as the first French Influencer in Dubai. She is known for her travel and food-related content. She has visited multiple countries across different continents, and everywhere she goes, the Influencer embraces the diversity and culture of the land. Through Instagram content, she creatively expresses her lavish lifestyle, which includes hotels, cars, cuisines, and more.

Rashoou's finer attention to detail combined with her ability to capture her audience through storytelling put her among the top Influencers in the UAE. She is also known for sharing her body care routines and fashion insights. Rashoou has partnered with makeup and beauty brands to promote products. She gives her honest opinion after testing the products, which generates credibility and sales for her brand partners.

2. Nafisa Patni

USP:

Nafisa Patni is a soothing blend of culture and modernity. The Dubai-based lifestyle influencer has worked with diverse fashion, beauty, technology and Automobile businesses.

About The Creator:

Whether it is a stylish outfit for a specific season or casual wear for office or family events, Nafisa Patni has the best fashion options for her audience, which she develops from scratch. She only endorses brands that produce value-added products. Over the years, Nafisa has become a celebrity, successfully etching her name into the diaspora of top Dubai Instagram Influencers.

Nafisa Patni has been part of influencer marketing campaigns for brands like Lux, Sephora, Cider, IStyle, Steve Madden, etc. She focuses on black and white hue for her Instagram profile, which gives her pictures more contrast. This way, her followers can focus on products like the yellow body care hamper from L'occitane Me or the complete skin care routine using colorful products from Whïnd behind a white background.

3. Hina Sufyan

USP:

Hina Sufiyan takes the best of Dubai food, fashion, beauty, lifestyle and travel industries and presents them to a broad audience with her creative experience.

About The Creator:

Hina and Sufyan are a couple of bloggers who have captured the hearts of millions by displaying the funny and romantic moments shared between them - From the food they eat and places they travel to celebrating festivities and achieving milestones. Two of the most famous Instagram Influencers in UAE Create content around food, travel, fashion, beauty, and lifestyle. Whether it is makeup hacks or exclusive men's grooming tips, people turn to the couple Influencers for their every need.

Hina and Sufiyan have created an impressive following, by doing what comes naturally to them. The duo are actively pursued by multiple brands because of their unwavering connection with their followers.

4. Laila Panni

USP:

Laila Panni understands the GenZ audience's fashion and lifestyle tastes. Her Instagram post consists of relevant outfits of the day, trends, jewelry selections Dubai shopping tips western wear etc. that resonate with the younger population.

About The Creator:

Laila Panni is an Amazing personality who has left an impression as one the top influencers in UAE, on a grateful audience by displaying her exuberant fashion sense. She is making fashion accessible to all, by addressing questions and breaking body stereotypes. Grandiose, Momstore, Rimmel, Aldo shoes, Babycare, ContourLabs, and Electrolux are the latest inductees into a long list of brands that have achieved incredible success by working with the Dubai-based influencer.

5. Sundus Asif

USP:

Sundus Asif has content for your every need, from fresh food, athletics and footwear to club apparel, tourism UAE fashion and food. The influencer is in immovable variable that connects multiple industries and thought leaders together.

About The Creator:

Realme, Joyalukkas Versace Gucci, and Charlotte Tilbury make a long list of brands that have worked with Sundus Asif, a creative and versatile influencer from UAE, with an eye for excellence and passion for showcasing her outlook on life to her fanbase.

As one of the best influencers on Instagram in UAE, Sundus Asif gets exclusive invites to shop openings and exclusive business events. The most noticeable factor on the UAE influencer feed is her pictures in front of the brand logos. Sundus Asif's content is crisp, emphasizing information that her followers need. She represents industries like footwear, retail, kitchenware home decor, kids wear, fashion, and tourism.

6. Zohrain Husein

USP:

Zohrain Husein with a following that adores her fashion, lifestyle, and travel content. She has structured her Instagram page to host the best brands and products.

About The Creator:

Zohrain Hussain is a charming personality who lights up her follower's day with her exciting yet grounded lifestyle which comprises fashion, food travel, and beauty. This influencer from Dubai is a licensed cosmetologist and jewelry connoisseur with a rich history of working with brands like Kiko Milano, Trinkets, Pixie, and Pan Emirates.

Newcomers to her Instagram profile are amazed by the sheer diversity in the top Emirati Influencers' content, which includes ASMR, before afters, GRWM, focused photoshoots, unboxing, testimonials, behind-the-scenes, walkthroughs and more.

7. Shaima Hormillosa

USP:

Shaima Hornillosa has completely seeped into the Dubai lifestyle, covering makeup, movies, fashion and luxury on her profile.

About The Creator:

Filipina Shaima Hormillosa is amongst the most famous Instagram Influencers in the Middle East. She is a certified fitness coach with a successful career as a lifestyle and fashion content creator. Shaima Hormillosa takes her spot in the 107 most influential Filipinos in the Gulf. She has a diverse following from every corner of the world.

Brands like OLAY Arabia, Cozy Cub, DAZY, MOTF, Shein, and Sheglam work with Shaima Hormillosa and many others are waiting for a collaboration with the UAE Influencer. The Diva has overcome multiple obstacles as a content greater and continues to accomplish new milestones every day. Media outlets like Khaleej Times have filled their columns with opinions presented by one of the most famous Instagram Influencers in the Middle East.

8. Rida Shahid

USP

Rida Shahid’s Instagram handle is a virtual gateway into her luxurious lifetime, makeup routines, fashionable outfits, and personal moments.

About the Creator

Rida Shahid lives up to her reputation as one of the most famous Instagram Influencers in the Middle East by being present for her followers' beauty and fashion needs. She uses Instagram to post about her personal and professional life. Maybe it is a reel about her cat or glimpses from a bridal photoshoot. She knows how to position brand products into her lifestyle—like promoting SHEIN by wearing their dress at a beach as part of her photo dump.

Conclusion

The top Instagrammers in Dubai hold tremendous power to increase brand visibility and establish a loyal following. Grynow - the leading influencer marketing agency in the UAE, helps your brand to collaborate with the right influencers for effective influencer marketing campaigns. Connect with Grynow to engage audiences like never before and transform your brand’s presence successfully in Dubai’s dynamic market.

Grynow is a leading influencer marketing agency in India, connecting brands with top influencers to create impactful, data-driven campaigns that boost visibility, engagement, and growth.