Yespo Launches WooCommerce Plugin for Easier Customer Data Management and Marketing

Warsaw, Poland — October 2024 — Yespo, a leading Customer Data Platform (CDP), announces the release of its official WooCommerce plugin. This new tool enables WooCommerce store owners to:

• Streamline operations

• Enhance customer engagement

• Unlock the potential of data-driven marketing with ease

The Yespo WooCommerce plugin serves as a bridge between the ecommerce platform and Yespo's CDP, enabling data synchronization. The plugin automatically transfers and maintains customer contact details and order information, ensuring that any changes—whether new orders, updated contact information, or status changes—are instantly reflected across both platforms.

This real-time synchronization establishes the groundwork for utilizing Yespo's marketing capabilities while maintaining data accuracy and consistency.

Note, that your customers’ data is collected and used responsibly. CDP Yespo fully complies with GDPR, and its information security management system is certified under ISO/IEC 27001:2022.

With Yespo, WooCommerce store owners can access comprehensive customer data management and marketing capabilities, including:

• Omnichannel marketing across nine integrated communication channels

• Profile unification that processes and maintains up-to-date single customer profiles in real time

• Advanced customer segmentation based on behavior, events, RFM analysis and advanced machine-learning algorithms

• Product recommendations that can generate 20% of online store sales

• Multilingual campaign automation that reduces work with multilingual audiences by 5 times

• Workflow automation with ready-made scenarios for ecommerce (such as "Out of stock," "Abandoned cart," and "Reactivation.)

The plugin can be easily installed within minutes, requiring only a few simple steps from the WordPress plugin directory. To explore the full potential of this integration, download the plugin here.

Yespo CDP integration with WooCommerce

We have developed a connection for WooCommerce store owners to integrate with Yespo in a few clicks. The plugin allows you to transfer to Yespo CDP:

1. 1. contact information: after registering a customer on the site or creating a user in the WooCommerce admin, from orders, historical data;
2. 2. order data: fact after creation and status update, historical order data.

When changes are made in WooCommerce (contacts: creation, update, and deletion; orders: creation and status update), this data is also updated in the system. Consequently, you can target valuable contact segments and automatically move on to building strong customer relationships.

We strive to empower companies to use data to engage with customers, making marketing strategies more effective. Since the Yespo database integrates seamlessly with your technology stack, you can get complete information about every customer who interacts with your business. Then, use this data to automate personalized communications across 9 channels.

About Yespo:Yespo is an omnichannel CDP that helps medium and large online projects use customer behavior data to increase loyalty and customer LTV. The platform allows companies to collect and combine clients’ data from the website, mobile app, offline, email and direct channels to marketing automation, customer segmentation, and personalization communications. More than 3,500 brands from 23 countries chose Yespo, and 300 of these companies are enterprise-level.

Yespo is an omnichannel Cdp that helps medium and large online projects use customer behavior data to increase loyalty and customer Ltv. site: https://yespo.io/