Top Reasons Why You Deserve Exclusive Catering Tea Bag Packaging Designs

Product packaging can influence the buying behaviour of the consumers. Did you know that your product will have a 60 percent higher chance of getting attention from the consumers if it looks nice and attractive? Fifty two percent of the global respondents surveyed during a 2014 study conducted by the The Nielsen Global Survey admitted that product packaging greatly influences their purchase decision most of the times [http://www.nielsen.com/us/en/press-room/2014/global-consumers-are-willing-to-put-their-money-where-their-heart-is.html].

This means, if you’re trying to sale catering tea bags and create awareness for your premium tea, you will need to do more than being focused on the product quality itself. You will have to rethink about your product packaging. Here are the reasons why exclusive packaging is important.

Best Medium to Show Your Product Strength

Packaging gives customers product clarity. This is the place where you are supposed to mention why your product is different. Come up with creative product packaging design ideas which can effectively communicate with the target consumers.

If you’re selling premium quality Kenyan black tea, this should be mentioned on the catering tea bag packaging in such a way that the printed text is the first thing that consumers notice. If it’s an exclusive green tea, the packaging should say something like it has a remarkable percentage of polyphenol and is a great source of EGCG. The important things to notice here are –

• Consumers need to be informed about your product’s strength.
• Consumers love to be educated. So if you can justify why the product is going to be healthy for them, you will gain their trust.

Exclusive Packaging Builds Brand Identity

Dozens of retailers or wholesalers are trying to position their brands in the market. When your target clients from the hotel or catering industry like the overwhelming taste of your tea, you will need a distinctive identity to help them recognize your brand. Points to be noted here are –

• Your

kenya tea bags will need distinctive brand identity for product marketing and visibility.

• You need exclusive packaging designs to establish your brand in the target niche.

Packaging Matters Because It Stands for Your Reputation

Most consumers prefer eco-friendly products these days. So if you want to sell your premium catering tea bags only to hotels, offices or other industries, you have to make sure that you give special attention to the material of the packaging.

As your premium tea is going to be served only to the elite clients, any flaw with respect to product quality and packaging will be taken seriously. Any complaints from the end consumers can extensively damage your brand reputation.

Build a class and niche for your product with a solid marketing strategy. If you’re selling kenyan tea bags in the UK, you have to understand that this industry is going to be very competitive. If you’re not particular about the product quality and design, your struggle will be even harder. Your exclusive product packaging will speak for your brand reputation. So, the quality of the product and the packaging design must complement each other.

Author is an expert article writer who has written many articles related to Tea.Currently he is writing an article on kenya tea