Design Principles for Achieving an Amazing User Experience

A great user experience ensures that the visitor stays on the website, instead of looking for other options on the web. There are several elements that contribute towards generating a fantastic experience to the viewer.

User experience is a pivotal aspect of web design & development, and refers to the reactions of visitors when they surf the site. It primarily focuses on those design elements that help the visitors gain the intended information. Ranging from colors, lines, to placing of text, there is an array of features that affect the overall goals of the site. Listed below are a few essential tips for accomplishing an excellent user experience:

Home Page

The website’s home page is the place which should convey the gist of the entire website. One should ensure not to include long texts on this page, as this would disenchant viewers to proceed with surfing the site. One should also be careful about incorporating certain elements, such as, placing a call to action button above the fold, brief information about the product/service to be sold, and use of proper links. To ensure a stunning homepage design, one may avail the services of an eminent website designing company in Delhi, such as, Web Solution Centre, which has an efficient team of professionals, catering to varied industries & brands.

Navigation

Proper navigation not only creates a positive influence on the user experience, but also assists in beautifying the overall design, encouraging conversions, and providing an easy access to all the pages of the site. Other points to remember while deciding on the navigation include the use of simple terms in the menu, location indicators, related icons, and much more. While selecting the icons, one should make sure that they are appealing, readable, consistent, universal, and functional. Further, they should also complement the design, and should not appear as a mismatch. For more tips on creating effective navigation, one may contact a reliable web designing company Delhi.

Readability

There is no denying that text plays a major role in web design. It conveys the message of the site and helps in building a story about the product/service. One should take precautions not to include text heavy designs as it would discourage the reader to stay on the site. Further, one should also ensure to keep a large font size which can be read without zooming. Experts recommend the use of bullets and headings as they help the reader in scanning the article.

Creating an effective user experience is not an easy task. The trick is to put oneself in the shoes of an internet user, and accordingly design the interface. Of course, with the help of a reputed website development company Delhi, one may come out with flying colors in attracting traffic.

Mr. Gurjeet Singh is a freelance web designer who loves to spread his knowledge through his proficient writings.