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5 tips why skura sfx is the right software to get immediate roi from your tablet investment

Author: Skura Corporation
by Skura Corporation
Posted: Oct 06, 2013

As your marketing team looks to develop content, if you engage customers at the level they’re used to as consumers, remember to collect in-depth content engagement data, all with the same software, you’ll be well on your way to big gains from tablet deployment.

Here are five tips why SKURA SFX is the right software to get immediate ROI from your tablet investment:

1. Bring content authoring in house. Enable your marketing and sales teams to use industry standard presentation tools (like PowerPoint) to build interactive mobile content with or without code. So you can:

  • Engage customers more effectively (WOW!) with immediate content (the NOW!).
  • Eliminate spending on pricey, outside developers – use the presentation tools you use on a daily basis to build engaging content, like PowerPoint.
  • Be sure your team has the most effective content, keep your content current with immediate content updating.

2. Create content that’s scalable. Use a solution with a customizable shell that lets you quickly disseminate large quantities of content to groups or individual users within your organization. So you can:

  • Cut development time and creation costs with a standard app structure that can easily be populated with new content.
  • Start selling faster by fast-tracking approval processes in highly regulated industries like Pharma.
  • Maintaining consistency across brands with a uniform look and feel.
  • Maintain user experience across all devices by maintaining the same GUI for all devices and OS’s.

3. Give your team a way to organize, access and customize all their content on the ground with a full, digital asset library. So you can:<

  • Save time and money on printing and distributing paper materials.
  • Increase your team’s efficiency in the field, speeding meeting set up time, and engaging customers faster with the most appropriate content.
  • Always be ready to present with secure, anytime (offline/online) access to all your files.

4. Track every tap. By choosing SKURA SFX and its built-in real time analytics solution you can

  • Continually create more effective sales, marketing and training materials for your team by learning what content is working and what’s not.
  • Know when your team’s not using the best material and set them on the right track.
  • Avoid hardware issues by pinpointing them before they escalate.

5. Place a premium on content security. Ensure you Mobile Sales Enablement app had industry standard encryption for data in transit and at rest, and easily configurable permissions and single sign on. So you

  • Centrally deploy content to your team so they have everything they need to improve their sales interactions.
  • Forced content updates ensure your team is using the current, most relevant materials for their meetings.
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Author: Skura Corporation

Skura Corporation

Member since: Sep 13, 2013
Published articles: 4

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