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Videojet Helps to Improve Coding & Traceability Challenges for Beverage Applications

Author: Muddassir Ahmed
by Muddassir Ahmed
Posted: May 11, 2015

Innovative solutions for unique beverage applications

Though only a relatively small component of your packaging investment, selection of the right coding solution is imperative to your success. Videojet works closely with major OEMs to make sure that your coding solution integrates seamlessly into your lines. Videojet has a range of high uptime solutions to meet these challenges whether you need to print a simple best before date or more complex promotional codes

Traceability from high quality codes

Product diversion to unauthorized channels and counterfeiting can reduce profits, tarnish brand image and create safety risks for your customers. Advanced coding technologies and supporting software solutions can give you the supply chain control you need to help prevent these threats. These solutions can be as simple as using a laser marking system to ensure a permanent code on your product, to an integrated software solution that incorporates anti-counterfeiting elements into your codes.

Improve traceability and reduce case-related costs

Printing on glass, PET bottles with lot, batch and supplier-specific information on your cases creates a traceability point that is visible to your warehouse, wholesaler and retailer. This information provides vital product information, allows for rapid identification and helps to more quickly move product through your supply chain. Videojet can help you accomplish this as a GS1 solutions partner. In addition, printing this information directly on the case simplifies packaging demands and helps reduce case-related costs by standardizing to a common box style for different trading partners.

Legible case coding is the cornerstone of effective inventory management throughout the supply chain. Videojet can help in a variety of ways, providing high resolution printing for direct-to-box and automatic label applications

The benefits of integration

Coding systems can be integrated either before or after the container has been filled on the production line, or integrated into your labeling system. This flexibility allows for increased coding consistency from the more precise material handling already present on the line. IP65-rated printers can withstand washdown procedures, without the need for special consideration or being placed in a dry location

Minimizing code errors on your line

Coding errors are a problem for beverage companies and have a real cost. Inaccurate codes can lead to recalls, increased expense to remove the affected product, and may even result in financial penalties. To address this issue, it is ideal to remove the human element altogether from code selection. Videojet Code Assurance solutions help to simplify your processes and empower you to get the right code in the right place, on the right product, time after time.

Get more from your printer

Whether you’re integrating into filling lines or any other packaging machinery, Videojet coding solutions help enable you to maximize line efficiency and productivity while minimizing total cost of ownership. Our extensive product line enhances the efficiency of your production lines, giving you the technologies and supplies you need to achieve optimal code quality and durability, while keeping your operations moving

About Videojet Technologies

Videojet Technologies (http://www.videojet.in) is a world-leader in the product identification market, providing in-line printing, coding, and marking products, application specific fluids, and product life cycle services. Our goal is to partner with our customers in the consumer packaged goods, pharmaceutical, and industrial goods industries to improve their productivity, to protect and grow their brands, and to stay ahead of industry trends and regulations. With our customer application experts and technology leadership in continuous ink jet (CIJ), thermal ink jet (TIJ), laser marking, thermal transfer overprinting (TTO), case coding and labeling, and wide array printing, Videojet has more than 325,000 printers installed worldwide. Our customers rely on Videojet products to print on over ten billion products daily. Customer sales, application, service, and training support is provided by direct operations with over 3,000 team member in 26 countries worldwide. In addition, Videojet’s distribution network includes more than 400 distributors and OEMs, serving 135 countries

About the Author

Muddassir Ahmed writes for Videojet Technologies - a world-class leader in marking and coding Industry. For more info, visit http://www.videojet.in

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Author: Muddassir Ahmed

Muddassir Ahmed

Member since: Dec 20, 2013
Published articles: 18

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