Business Intelligence increases the efficiency of SCM and Mobile App Development

Mobile application development and data analytics or business intelligence are almost inseparable. Users demand immediate insights which can be done by using real time data and content at that exact point which prompt the customers to make a purchase and allow companies to preserve brand consistency. Even enterprises need big data and analytics to fuel their business processes and increase their performance.

The advent of Internet of Things (IoT) fired the growth of mobile application development. IoT is growing exponentially with sensors attached in every device from wristbands and cars to geo-location systems and street corners, contributing to more data than any other source. This data can be used to develop applications like Waze. The genius of the app is its ability to take data from external or third party environment and update users of meaningful data points and gather data from them. Waze uses this information to turn all smart devices running its program into sensors, which upload data continuously like location and speed to company’s servers. Comments from users are also critical as Waze uses this information to warn users where police are or where an accident took place. Waze uploads all this information into a server, which then analyzes it and returns it to users in the form of useful intelligence that can be used to take informed driving decisions. This was impossible before Business Intelligence or Data Analytics.

Business Intelligence also increases the efficiency of SCM. Intelligent prediction that can be done predictive analytics is the key for the success of supply chain and management. Predictive analytics is a highly competitive market with big players like IBM,Tibco, Oracle, Esri among others. But, data is needed for any prediction.Mobile applications powered with analytics that can transmit this data about weather conditions, obstacles, halts, pirate attacks and other shipment related problems in real time, which can then be analyzed to develop an optimal solution for the problem. Thus, Business Intelligence with the assistance of mobile apps grants the means for communications across processes. This helps both internal stakeholders like CFO or a business line managers to calculate the cost of carry and external stakeholders like the owner of the ship, who might be waiting for shipments, to have insight into current conditions and to update him about delivery times.

Analytics based BI collected from chunks of data, both unstructured and structured can provide insights to corporate managers like never before. True, enterprise mobile applications powered with business analytics don’t solve all the problems, but they sure can make like easy and business processes more efficient.

What the report offersMarket Definition for the Business Intelligence Vendors along with identification of key drivers and restraints for the market.

• Market analysis for the Business Intelligence Vendors Market, with region specific assessments and competition analysis on a global and regional scale.
• Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies which can influence the market on a global and regional scale.
• Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market shares.
• Identification and analysis of the Macro and Micro factors that affect the Business Intelligence Vendors Market on both global and regional scale.
• A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.

SaiKiran Kadam is an Analyst working with Mordor Intelligence, a market research consulting firm which specializes in Market Research Consulting, Market Research Reports, Market Sizing Reports, Industry Research Reports.