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Benefits of Large Format Stickers for Businesses

Author: Jerry Davison
by Jerry Davison
Posted: Oct 22, 2013

Whether a multi- million dollar company or a grocery store, whether your yearly turnover is a hundred million dollars or just 1 million or lesser than that even, every business is always in need of marketing that captures customers all over the world and makes the business flourish in its full bloom. It is in order to make the business grow those businessmen around the world resort to various marketing techniques and advertisements. Advertisements can be of many types like T.V. commercials, radio ads, newspaper ads, brand launch, bill boards etc. and depending on one’s budget and marketing plan, people can choose the type of advertisement they would like to employ for their business.

A new form of business marketing that is getting popular every day is large format stickers. These are graphically designed stickers that can be used for both indoor and outdoor marketing. Let’s look at this wonder piece’s benefits to see how good it will prove for your business.

Scope of Audience is increased

Let’s be honest, almost all of you read large format stickers and gaze at the creative messages displayed and approve the creativity being used. Many people even go to the extent of taking down the names and the numbers mentioned and come back home and Google the information if they like present in the ad. So if you are a business owner and you know the places where there is huge traffic in the city leading to frequent signal stops and traffic jams, then put up a billboard there. Soon you will find a sudden increase in incoming call rates and get orders more than before. In fact, it is when people have nothing else to do and they look at an advertisement, it catches their attention in a positive way. Plus, the audience targeted through this way is from all sections of the society as everyone and anyone some day or the other passes through roads. And missing this becomes next to impossible.

Psychological Effect

It is as simple as that. For people who use the same road every day to go from office to work or vice-versa, would look at your ad every day and will on a subconscious level have your company’s values slogans and positive image fed in them. So the next time they need something which you provide, the first company they would contact would be yours.

Cost Saving

Compared to all other marketing options, large format stickers are the most affordable advertising tool. The costs for putting up a bill board, or a tag would include mainly the cost of producing it, renting the place and labour to put it up. Also, if you go for production in house, you can save on the major cost there. Compared to the amount of audience targeted and the benefit to your business, the cost seems negligible for it.

Once you decide to go for large format stickers, make sure the location you choose is ideal and since it is just one sticker that would form the whole image of your company, you need to take utmost care and creativity while making it.

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Author: Jerry Davison

Jerry Davison

Member since: Oct 20, 2013
Published articles: 1

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