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Need for Digital Wayfinder Displays

Author: Sameer Tendulkar
by Sameer Tendulkar
Posted: Aug 10, 2015

In this modern era that we are living, technology has found its way into every nook and corner of the human life. The Digital Wayfinder Displays are just a simple yet very effective example of the technological influence we are facing today. This state of the art gismo is a simple LED screen to the eyes, but it has the potential to provide people with sensible assistance that is required at crowded places, big buildings, and other large facilities to find one’s way. It is usually found in railway stations, airports, and shopping malls. The name "Digital Wayfinder Displays" cannot be more apt, as it helps a person to find his/her way to a desired destination with utmost ease.

How does it help?

Traditional way finding displays were maps stuck on walls. With this type of displays, a person had to first find his location on the map, then find the location of the place he wishes to go, and finally find a route that connects both the locations. This consumed more time and turned out to be a complicated task for most people. The digital wizards of today solved both the problems by introducing kiosks that held digital display systems. These systems were less time-consuming and made it easier for a person to find his way, when compared to the earlier signage systems. How? Well, these way finding display have an interactive platform that makes it possible for a person to select a location he/she wishes to go, and then it displays clear directions to the selected location from his/her current location. Can it get anymore easier than this? It’s a question for you to answer.

The use of way finding displays do not stop with just providing directions, it can also be used as advertising platforms to advertise a particular store or a product. It can be used to display advertisements in the form of flash animations, videos, or graphics. These digital wayfinder kiosks can be either used as both interactive and non-interactive systems. The interactive systems take advertisement to the next level by displaying the advertisement and also assisting the user, viewer, or customer with a way/route to the advertised store or to a particular store where the advertised product can be bought. This makes this fancy gismo an essential part of all shopping malls, where advertisement is most important.

Thus, the Digital wayfinder display was a digital signage system that has proved to be more useful than just signing. Its efficient custom routes displaying technology and interactive user interface makes it an essential part any place where a person can find himself/herself lost without directions, such as highways, zoos, railway stations, subway stations, airports, hospitals and many more.

To conclude, the digital wayfinder displays are a technological boon to both entrepreneurs and users/ common men (who are the customers). A seller needs the digital wayfinder kiosk as a modern and alluring advertisement platform that can be used to attract more customers, and a customer or a common man needs the digital wayfinder as a modern and efficient building directory and a map.

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Author: Sameer Tendulkar

Sameer Tendulkar

Member since: Feb 22, 2015
Published articles: 502

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