Roi Sutra

Facebook is still a powerful platform for marketing, Instagram is another own by it only. Facebook advertising was first of its kind in the social media industry, gradually others follow up. Over 700...

Going gets difficult when AdWords don’t return the investment. Plans, marketing strategy, analysis go in vain when things don’t work. But at your end, you need to analyze why is it happening, is it...

Marketing is an inseparable part of the business in which every band either small or big runs to set its foot in the market. If you are a non-sales person who has just started a business and has no...

The average conversion rate on AdWords is around 3% if you are getting this, it is quite good. However, some marketers make it upto 5% conversion and 10% also. Surely, AdWords is not a cakewalk. Every...

Instagram, was a baby platform in 2010 and was limited with photo and video sharing, later revamped to bless the advertising industry. We all know how Facebook advertising has improved the way of...

Any digital marketing strategist can tell you what to do in Google AdWords but knowing what not to do is also important. AdWords is not a simple thing when you see it strategically. Nearly, all...

It is a dedicated page on which users are thrown after they click on your ad. PPC expert will stress on the landing page after setting up ads because it is as important as creating ads. This page is...

We have been engulfed by the world of digital marketing and its presence that has revolutionized the process of marketing and achieved an amazing breakthrough. Therefore, opting for a digital...

If you are a digital marketing expert, you must have invested in Google ads for your projects. Investing in Google ads is worth for overwhelming results. There are other platforms; you can expect a...