Michael Welsh Productions

However, this is not the case any longer. The increase in independent music promotion can be attributed to the increasing number of musicians who work independently. The music industry is experiencing...

We have started spending most of our time in the virtual world as everything is becoming virtual. So companies have also changed their communication medium. Now putting advertisements on social media...

Everyone loves to sing, however, sometimes it can be hard to find a song that suits your voice. You might have been humming the same song for weeks, but can't find it when you need it. This blog post...

Any music supervisor who has worked with ad agencies or in-house marketing departments will have stories to tell about this topic: How do you translate the agency’s creative talk into music licensing...

Selecting the right music for your advertising campaign can seem like a daunting and a big task. Having the right song for your campaign can create a long-lasting impression for your brand, for many...

Just when I think this subject has been fully addressed and everyone knows what is required, I find some new incident of a singer suing a company because direct permission wasn’t granted by the...

Some people consider music an important in everyday life. The Music is relaxing and a direct way to connect people with a sense of happiness. Music can trigger the memory. This is why many brands use...

Generally speaking, music royalties are payments that are made to recording artists as well as songwriters, musicians, publishers, as well as other intellectual property owners in exchange for the...

Musicology is the research based study of the music and traditions, it belongs to the humanities. There is a search done in the field is done scientifically like a computer, sociological and...

Just when I think this subject has been fully addressed and everyoneknows what is required, I find some new incident of a singer suing a company because direct permission wasn’t granted by the...

Creating music is an art that requires musical skill, but when it comes to producing music in advertising, you have the options like the original master recording or choosing a music cover. Most of...

Original Masters, Covers and Bespoke Re-Records Ok, let's take a look at licensing different types of recordings, not so much as a creative option, but as a practical/logistical consideration for your...

When it comes to creating music there is a lot of effort required. Definitely, you wish to spread out your music so it can get popular and others too can enjoy your music. To get out your song you...