Why Pay? Free DDOS Protection is Here

For a long time, the costs associated with enterprise-level web security have prevented most sites from taking full advantage of the available offerings. Many operators point to the cost of services like DDOS protection and SSL certificates and cite their own traffic or audience statistics as a way of hand-waving the importance of security away. It’s not hard to see, though, that this dismissal is about the cost-benefit ratio of protection, not necessarily the idea of it. It’s true, for most companies the cost of repair is more than the cost of prevention, particularly for denial-of-service attacks. That is about to change, though, with free DDOS protection for everyone from providers that have brought the "freemium" sales model to an enterprise-level application, giving every site operator the ability to calibrate their protection as needed for their actual traffic.

Access for the Other 99 Percent of Us

Right now, web security specialists estimate that only about one percent of sites take full advantage of the range of security applications that they need to fully protect their resources. Obviously, the numbers for various individual components, like security certificates, are higher. This is because many companies opt for what they see as the core components of protection. Many of those components are only essential for certain kinds of sites, though, so what happens is that sometimes operators buy an item like an SSL certificate when they don’t actually need one for their applications, letting a more expensive but also necessary item like DDOS protection or two-factor authentication in their administrative login go until they have more resources. Unfortunately, it’s usually that other, more expensive item that is universally needed. With the advent of free DDOS protection for site operators, though, that balance of security is shifting, and it is finally possible for everyone to get what they need, all the time.

Low Overhead

The best part about providers like Cloudbric, who is currently providing the only fully free option for DDOS protection, is that they understand the full range of costs that bar access to a technology, and they have innovated around them. That means that not only is the service free to access, with paid upgrades for those who need extra protection but basic coverage for all, but that it also operates without any investment in new hardware or equipment. You just set up your account and their software with your current system, and once you have all your information in, you’re ready to go. Setup takes minutes instead of days, and it can be done without the investment of multiple staff members in the project too, allowing you to better distribute your IT resources.

Accessible Reporting

Last but definitely not least, all of this needs readable, accessible reports to mean anything, and luckily Cloudbric understood that when they put together this first system. Reporting is basic and easy to read, so you know where attacks originate from, giving you the opportunity to coordinate your DDOS protection and your other needs, balancing your security package and allowing you to operate your site with confidence. Whether you are running your own operation, managing a set of sites for clients, or working for an employer who needs a dedicated, full-time web team, there are free DDOS protection options that are designed to make your life easier, on every site, and no matter how you work.

Weston Barnes is a write and an avid reader. When he's not writing about business, marketing, health, pets, or relationships, he's immersed in his latest book.