SEO Keyword Ranking tool and its benefits

Search Engine Optimization, as the name suggests is the technique by which website developers and analysts can analyse the overall likelihood and viral nature of the content. It is an undeniable fact that in this digital era, most of the leads are generated online. Hence, is a website of an organization is not appealing to the eyes of the customers, and then it may lose out on several business opportunities.

In order to facilitate this process and provide constant feedback on the quality of the website, relative to all other activity, there are sophisticated SEO keyword ranking tools which are available free of cost on the web.

The SEO Analysis Tools help the developers to understand the overall appeal that their design would cause to the prospective customers, and the reasons as to why customers would prefer or not prefer the particular websites. There are best in class search engine optimization analysis tools which provide a dashboard view of the various parameters which were considered, and an analysis report on the scorecard on each of the parameters. This view helps developers to understand the perspectives in which the site is lagging and focus on them.

Benefit 1- Keyword Ranking Tool acts as a robust and reliable testing platform

The Search Engine Optimization Keyword Ranking Tools performs a rigorous testing exercise on the site before zeroing on the test scores and rankings. The tool checks all the hyperlinks in the website as to whether they return a valid result or not, checks all buttons and action listeners as to whether a JavaScript error is thrown or not, makes sure that the look and feel of all the web pages in the website are synchronous or not and many more. All these checks are performed on all the components before the final result report is published. This exercise saves the testing effort of the development team which could be otherwise used to improve the acceptability and appeal of the website.

Benefit 2- SEO ranking tool provides a relative ranking of websites

Search Engine Optimization tools and techniques helps website developers and commercial organizations an in-depth idea on how their site is performing vis-a-vis the best in the business. It not only provides a subjective score, but also pin points the errors and bottlenecks which are present in the website. Using these services, organizations can also track the quantum of leads and traffic generated by the web site, and hence can design a strategy to tap then and convert them to customers. Landing pages can be mapped and online behaviour of the customers can be tracked during run time.

Benefit 3- Optimized tags invariably improves the click through rates

Customized and personalized tags plays a major role in channelizing traffic towards the website. Web sites which are among the top rank holders are given premium positions which play a major part in traffic generation.

Sathish, a research scholar in web development and professional in Seo Tool.