Top 3 Web Designing Trends to Expect in 2016

Web design is a dynamic industry that keeps changing. From new concepts and techniques to innovative tools, you won’t find the same trends every year. In this article we will be mentioning top five trends that you can expect to see in the coming year.

1. Split Content

This is the first web designing trend on our list that will be used a lot in the coming year. Split content divides the screen into wide sections and not in boxes (as seen on Pinterest). There can be variations as far as look of each section is concerned. There is no particular aesthetic tone that dictates the look. This makes it easy for designers to experiment and be as creative as they can, without harming the content hierarchies.

Split screen can be used in areas that showcase important services provided by the business. Since these screens will attract the attention of web users, chances of conversion will also increase. Split screen trend is considered to fall under the responsive web design category and this will make it more popular.

2. Customer-centric Web Design

In 2016, more web designers will be focusing on customer-centric designs. This type of design speaks the language of customers, solves their queries and becomes their main stop for finding an ideal solution. Such websites are easy to navigate and the content is created according to the needs of the customers.

3. Cinemagraphs

Animation is the current rage in web design and cinemagraphs are also getting popular. This trend will be seen a lot in the coming year. Cinemagraphs are very impressive. They help in attracting the attention of web visitors. These are basically still photographs in which there are repeated or minor movements. Cinemagraphs give the illusion of watching a video. These are mainly in animated GIF format.

Besides the above-mentioned three trends, graphic texts will also become quite popular in 2016. Designers will be focusing on creative use of text that comprises of texture, patterns and images. As far as web design is concerned, typography has always been popular. But now, it will gain more importance in the overall look of the website due to integration of text and other graphic elements.

How to be successful at web design?

There is no doubt that trends keep changing for web design; however, the key to success lies in not following the trends blindly and taking the target customers’ interests and requirements into consideration when designing a website. Being updated with the latest trends is good but make sure it is best for the users.

Tips to Consider for Best Results

You also need to make sure that the team of web designers are experienced enough to understand which design element will work best for your website. For instance, choosing a reputed SEO company in India will not be enough to get traffic to your website. You also need to have a web design that helps in attracting attention of the visitors.

Carlsen is an avid blogger who has a good experience in writing articles related to latest technology, online marketing and advertising.