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Google AdWords Partner Company
Posted: May 16, 2016
Google AdWords is Google’s self owned advertising service that allows marketers to place search results for their website on results page by paying a sum of money. You need not to wait for long time to get your website ranked up. Paid search help show you immediate results and it’s not as difficult to use or expensive as you might think. There are many search engines where you can put up your ad. In this you choose some keywords related your product/service that a searcher might use, and then create an advert that appears on SERP based on those keywords. In order to wanting your ad to appear at all, you need to bid against other marketers on how much you’re willing to pay Google AdWords every time a searcher visits your website through that ad. With more pay-per-click the more your ad will appear in the search result. Google also uses ‘Quality score’ to increase your visibility.
Google sees how much relevant your ad is to the searchers and the search terms you have used to make your ad visible more. Google also keep a watch on how many clicks your ad has received in the past days, known as clicking-through-rate and how much relevant your landing page is. The higher your quality score, the better it is for your visibility. For each time your ad is clicked you pay to Google AdWords. Google AdWords gives you option to pick maximum bid amount within your budget. The price you are willing to pay for each click is known as cost-per-click. Businesses that use AdWords can develop worthy ads by using keywords that people who search the internet using the Google search engine would use. The keyword used to search your ad, when searched your ad to be displayed. AdWords at the top ads that appear under the heading Sponsored Links displayed on the right-hand side or above Google search results. If your AdWords ad is clicked on, Google search users are then directed to your website. The aim of any AdWords campaign should be to grow sales, rather than merely generating awareness. You need to make sure your ads will attract the Attention of your audience, raise customer Interest, convince customers that they should buy your product, lead customers towards taking Action and provides satisfaction if they end up choosing your website. Negative keywords are keywords related to other keywords in the campaign that are not related to what is being advertised. This further qualifies the ads within a campaign; ensuring ads do not show to users who would not find them relevant anyway. E-Universal Ads Media Pvt Ltd provides you with google partner company in India Service at very low costs. It works on all aspects related to your ads.
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