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Myths about Android App Development
Posted: Jul 18, 2016
Android App development is a very lucrative business promotion and sales tool in contemporary times. Mobile internet usage is significantly higher than the desktop internet use. For example only in US alone, the mobile internet users are at 51% of the total market share and desktop users are at 49%. The message is clear that in order to reach the masses and impact an improved online promotion strategy, it has become imperative to approach the potential clients via the medium of mobile apps. It also couples as a great tool to influence sales. So if you are planning to use the Android App to earn money you have taken the right step. But by now you must have received a load of advice on Android App development and its benefits and risks. Some advice must have been encouraging while some may be deterring you from jumping-in. But a smart e-marketer knows that it is not necessary that whatever experience other’s have had with Android mobile App development, may turn out to be exact true for anyone else as well. In fact with the overload of technology know-how the web is overflowing with Expert Tips and Tricks which in actual is nothing but a bunch of hunches.
The most common myth is that Android is not an appropriate platform for monetising. This is absolutely not true. Remember the key to this fact lies in the size of the user populations. This technology has captured a higher volume in the market with more than 50% of mobile users in the world lying in the Android camp. This clearly means that with a wide popularity this platform is ideally more favourable to seek better response to monetisation techniques and strategies. You simply have to identify that appropriate trick for you and your business to optimize these huge numbers in achieving your target ROI.
The second most popular myth is that Monetisation is only possible for apps which have magnetic appeal. No it is not true that you have to have an amazing looking magnetic android app only for monetisation. Only developing an android app which has magnetic looks won’t help you. Functionality is the key here. Yes having an attractive android app will certainly attract more visitors but if the app that you have developed is functionally easy to use and does not respond well to the users action – it has high chances of failing. The users may leave the app within seconds if the call for action buttons in the app is not performing effectively. Appealing looks may certainly gain you a visitor but can your app keep him for the long haul?
The third myth is that if you copy an app which is doing well, your app will also do well. Remember copying others will copy not copy the success too. One should retain the success story of others as an inspiration rather than copying the app from A to Z. This will be detrimental to your unique brand and the opportunity to mark your own identity. You should explore your ideas freely and take stories as an example and inspiration only.
It is best advised to focus on making the app a success and it is recommended to make the best use of a high number of android phone users in the world to your advantage.
About the Author
Datum Corp is a Malaysian team of IT professionals who are passionate to make computers work in the best interest of people. For more info visit us at https://www.datumcorp.com/ or call us on +603 9281 9319
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