Some New Trends in Search Engine Optimization
Posted: Feb 10, 2017
The number of web searchers is increasing by the day. If you are unable to keep up with this alarming pace, it might bode ill for your business. Here, keeping pace signifies staying before your viewers 24/7. In order to do that, you need to maintain top positions in web searches. SEO techniques when implemented correctly will help you maintain the top slots.
Search engine giants like Google constantly incorporate new technologies. This is to enhance the quality of the results for the searchers. Knowing about the hottest developments and trends is important for businesses today.
Here below are some in-things in search engine optimization.
Prominence of Social Content
In SERPs, content from Twitter, Facebook, and LinkedIn is gaining much prominence these days. Established marketers cannot ignore this fact. Already 76% professionals use the content from social media for boosting and supporting optimization endeavors. With so much riding on this content, they will try everything to boost its visibility and readability. In the coming times, the indexing of social media content on Yahoo, Bing, and Google is going to increase significantly. Thus, you simply cannot afford to ignore this SEO trend.
Videos Are Dominating Still
When you want to entertain and engage your audience simultaneously, videos prove to be a great medium. It is a proven fact that you can improve page rankings on SERP through adequate video incorporation. Of all the searches on Google, approximately 62% constitute multimedia, videos to be specific. Nowadays, there is an emphasis upon blended searches/results on search engines. Increase the quality and relevance of your content presented online through video incorporation. It will help you to get 50 times improved organic rankings compared to static, plain text results. This makes it a must incorporate SEO trend.
Importance of Mobile Optimization
Have you made your business site mobile friendly yet? This can be a great SEO Adelaide strategy. The people you cater to do not remain static. They are constantly moving from one place to another. What is more, they will use all types of devices to access your site. This can be a laptop, tablet, Smartphone, Smart watches, and even the good old desktop. Many brands went mobile friendly way back in 2015. Thus, this might be your last chance to create, conceptualize optimization Adelaide SEO strategies related to mobile searches.
Importance of Voice Searches
Everyone knows how safe voice search is especially when you are driving. This proves to be quite convenient and even avert accidents. It facilitates multitasking. Typing keywords for search queries might become a thing from the bygone era in the coming times. Thus, incorporation of voice search function is emerging to be a hot trend. It is today a crucial part of SEO Adelaide strategy. Such functions are nowadays in-built in the mobile devices. Technology giants have their own voice responsive advanced assistants. If you have not thought of it yet, this might be the right time to change tack.Adelaide SEO trends keep on changing, the best that you can do is to keep up with the times. It ensures business survival.
Eric Brunner is an active service provider of graphic design company Adelaide. He has also been engaged in Web design company Adelaide.