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How to Make Your Website Easily and Quickly Crawl by Google?

Author: Naveen Pant
by Naveen Pant
Posted: Mar 21, 2019

Whenever a business website is created, first and foremost thing a website owner wants is to target the potential users. Excellent way to do so makes the people find your presence on the internet whenever they search. But appearing on Google’s search result is not so easy even you’ve to wait for a long time until the Google crawler access it. Now the question arises "How to make sure this happens quickly and effectively without any obstacle".

In this article, we’ll discuss the useful tips that ensure your website crawl by Google with no times.

What is Google Crawling? A short overview

Before we start discussing effective tips on how to make Google crawl your website faster, let’s know more on what the Google crawling is and how it is performed?

Crawling is the process through which Googlebot finds out new and updated pages by going through a website to website in search of unique information and report it back to Google. The quality updated page is then added to Google index. Google’s spider crawler visit different websites for tracking of original and updated information.

Factors affecting Google crawling

Numbers of websites are created every month across the world and optimized to appear on the first page of ranking. Are all the sites get crawled by Google and satisfied with indexing rate? Of course not because search engine considers many important facts while crawling the site and including them in indexing list.

Here are major factors that are considered to have a great significance at the backend of crawling:

  • More quality backlinks
  • Domain name with relevant keyword
  • Internal or deep linking
  • XML sitemap
  • Quality of content (avoid plagiarism and repeated paragraphs)
  • Non-competitive and unique Meta tags
  • SEO friendly URLs
  • Pinging

How Google’s Crawling Process Works

Googlebot also known as spider, bot or robot are the special programs that fetch over billions of webpage present on the internet. It uses a defined algorithmic process of determining which website to crawl and at what rate.

The crawling process starts with a comprehensive list of URLs of a page, obtained from last crawl processes, and expanded with webmaster’s sitemap data. Googlebot takes links on each page of the site it visits and mentions them in the list of pages to be crawled.

Note: Never do the mistake of trying to get website crawl by giving the money as Google does not receive payment to do it more.

Main Reasons for Slow Crawling

There’re many possible reasons why Google crawl your website slowly. It can happen when a search engine does not find the quality links, website speed is very slow, or more including:

u A website does not have quality inbound links

u Server is slow

u Too many URLs on the website

u Lots of errors in the website

Tips for Quick Website Crawling

To prevent the site from being crawled by Google slowly, it is important that you remove the errors and avoid all the mistakes that don’t allow a site to get crawled at the faster rate. Hiring the top and reliable SEO Agency India helps to get the faster crawler rate without wasting time, money, and efforts.

Here you’ll find some of the effective, simple, and proven tips to increase the crawl rate of a website:

  • Update website content on a regular basis

Content is the most important ingredient of Search Engine Optimization that holds the great importance. Update your site content on a regular basis to get it crawled at much faster rate. It is recommended to post clear, fresh, unique, and compelling content at least 3 times in a week avoiding the plagiarism as it decreases the crawling rate and may also result in banning the website forever. There are many free plagiarism checker tool available online you can use to check the originality of content.

  • Server with high speed and perfect uptime

If a search engine bot visit blog during downtime they set their crawling rate according to that making it difficult to get the new and updated content indexed quickly. Hence, host your blog on a top server with an excellent uptime. InMotion Hosting, Siteground, Bluehost, and Kinsta are some of the popular hosting websites that provide 99% uptime.

  • Create sitemaps

A sitemap is an XML document on a website and is the most crucial component for faster crawling. You can use Google XML sitemap plug-in to create the dynamic sitemap in Wordpress and submit to the webmaster tool to ensure site gets easily and quickly access by bots.

  • Improve the loading time of site

Not only the online visitors but Googlebot also does not like to visit the website for long that takes much time to load. Thus, speedup the loading time by using best tips such as less HTTP request, step-up browser cache, cut down page size, let in JavaScript at the bottom, etc as crawler works on the budget.

  • Block access to useless page

There is no benefit from letting the bots crawl unwanted pages that are not going to be indexed in search engine just like back-end folder, etc. You can stop bots to crawl such pages by simply making changes on Robots.txt.

  • Optimize Google crawl rate and monitor it regularly

You’ll be glad to know that monitoring and optimizing the Google crawl rate is so easy now with Google webmaster tool. All you need is just go to crawling stats and analyze it. If you still facing the problems with bots not crawling your site, you can change it manually by increasing the crawl rate to faster but it is advised to use it with caution.

  • Pinging

Pinging is more effective way to allow search engines and directories know whenever you make major updates to your website content. If you’re frustrated that Google does not seem to find the deep pages on a site or it seems to take a long time to get indexed when you update the content then use manual ping services such as Pingomatic, etc as it lets Googlebot know whenever you update your website content.

  • Interlinking

Most of the people know that interlinking is the best tactic to pass link juice to the website. But, it also helps bot to effectively crawl the pages on a site and boost the crawl rate.

  • Optimize images

ALT tags are the most important tags that play a vital role in making the crawlers read the images. Use this tag while optimizing the image to provide the useful description Google can index. You can hire the skillful SEO experts for an effective image optimization along with proper use of ALT tag and install the Google image sitemap plug-in and submit it to the search engine.

  • Submit website to directories

Submitting the site to popular online authoritative directories such as DMoz and Technoarti allows Googlebot to come to your website by following the listing pages of a site on those active directories.

Remember that blog is the most affordable and easiest way to create quality content that is usually crawled much faster than website content. So, create a blog and link it to the specific webpage of a site to let it found quickly by Googlebot.

About the Author

I have a passionate about Search Engine Optimization that I will try and share with you. Seo/Smo/ Ppc i have almost 6+ years of experience about Seo & Digital marketing industry.

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Author: Naveen Pant

Naveen Pant

Member since: Apr 02, 2017
Published articles: 1

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