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The 5 Essentials of SAP CRM Cloud Integration

Author: Sandeep Arora
by Sandeep Arora
Posted: Apr 20, 2017

The key to enabling your marketing and sales teams to easily and effectively engage customers is having a means to deploy applications rapidly. SAP CRM cloud integration can be an effective and innovative solution to keep your business ready for its customers. The best SAP CRM cloud integration solution should help boost your sales and enable you to offer better service to your customers. Integrating SAP, CRM, and cloud, may seem easy to do, but there are certain aspects that you need to consider to make sure that you are can correctly implement the solution. Here are five essential things you need to know about it:

  1. Find out what comes with the cloud for sales solution – SAP CRM cloud integration will provide a reliable sales platform that can help you identify and understand your customers, so you can come up with ways to successfully complete the sales cycle. Make sure it comes with drag-and-drop, and an easy to use interface, along with offline capabilities. Some of the best solutions allow integration with an iPad app, so you can take your business with you anywhere.
  2. Cloud for Service – Look for a solution that offers a self-service web portal and a platform that lets you integrate with tools for social media analytics for proactive customer interactions.
  3. Cloud for Social – Find an SAP CRM cloud integration solution that keeps you updated with social media trends through scheduled alerting. Make sure it comes with support for many different languages, so you can customize your promotional and marketing messages and expand your reach worldwide.
  4. Real-Time integration with your back-end systems – Consider a platform that lets you integrate master data (i.e. territory assignments, contacts, prospects, and accounts) and transactional data (i.e. activities, opportunities, and leads).

5. Get an expert to do it for you – Find a certified SAP consultant with a good track record of providing high-quality SAP CRM cloud integration services at a fixed price. Reputable solutions providers can help you get started with the right solution quickly and easily. Having a team of experts specialized in technical connectivity, integration, and SAP middleware can help you go over integration guidelines, so you can understand what the solution can do for you and your business. They take time to understand the needs of your business too. In this manner, they can provide you with a customized solution that is completely suitable for your company.

About the Author

Knack Systems is a Premium Gold Partner of SAP with a focus around Customer Management, which includes Cloud Solutions, Hybrid Solutions, Marketing, E-commerce, and Analytics.

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Author: Sandeep Arora

Sandeep Arora

Member since: Mar 07, 2016
Published articles: 16

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