Online Trademark Registration in Pune India | Venture Care
Posted: May 23, 2017
About Trademark Registration
A trademark is a unique visual symbol which is used by an establishment to distinguish itself from the others of the scenario. A Trade mark can be a word, name, device, slogan, photograph, graphic, label, numerals, colour combination, sound or even smell used by a business to distinguish or differentiate its goods or services from those of others which are originating from a different business.
A registered trademark is intellectual property owned by a business entity. A registered Trademark is used by a business to protect the company's investment in the brand or symbol. Owners of trademarks have exclusive rights to categorise their company and use under the categories they are registered in (there are a total of 45 categories, called and they are named as classes).
Trademark registration enables owners to easily establish their right and property among the public. A Trademark can be liable mark your company in the court at the time of any legal proceedings and earn royalties. A Trademark can also be used for a company to set its standards among the public which gives them a classy feeling at the render. It also deters piracy and prevents similar company names from being registered by other businesses.ADVANTAGES OF TRADEMARK REGISTRATION1. LEGAL PROTECTIONOnly owners of registered trademarks are allowed to take action or sue for damages in case of trademark registration. Trademark protection is not enforceable for trademarks that are not registered.2. UNIQUE IDENTITYTrademark registration will help establish a unique identity and brand for your goods or services. Competitors will not be allowed to use your trademark for similar goods or services.3. CREATION OF ASSETTrademark registration creates an intellectual property, which is an intangible asset for an organization. Registered trademark is a right that can be sold, franchised or commercially contracted.4. TRUST OR GOODWILLRegistered trademarks can be used to create a sense of trust, goodwill and quality in the minds of your customer that is unique to your business. Registered trademarks show your customer that you care about your brand.5. GLOBAL TRADEMARK REGISTRATIONA trademark registration in India can be used as the basis for trademark registration in other countries if required. Foreigners and Foreign entities can also register a trademark in India if required.6. MAKES TRADEMARK KNOWNA trademark registration makes the trademark known across the nation and becomes searchable in the trademark database. This prevents competitors and others from using your trademark and puts them on notice.WHAT ARE THE DIFFERENT KIND OF TRADEMARK SYMBOLS
- TM’, ‘SM’ AND ‘®’‘TM’ Symbol
This symbol can use with the brand name until your trademark is not registered and the application is in pending status. This is to inform the public of his exclusive claim over the brand. The claim may or may not be valid depending upon the result of trademark registration.‘SM’ Symbol
It is also a kind of trademark which Service Mark, but it identifies and distinguishes the source of a service rather than a product. For example, you will use TM for a product and SM for a service like housekeeping.
This symbol is only applicable for your brand when the mark is being registered and the Certificate of Registration is issued by the Trademark Registrar.
Among all the words which are being mentioned above, ™ is the most common word which is being used frequently by owners of the brand.
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