MBA in Business Analytics With IBM Resources: Truth Revealed!

Business Analytics is the skill of applying technologies, applications and practices of continuous exploration of data, to gain meaningful insight in order to arrive at appropriate business decisions.

The subject combines multiple types of analytics and applies the right method to deliver the expected results.

It uses techniques like data mining, predictive analytics, natural language processing (NLP), artificial intelligence (AI), statistical analysis and quantitative analysis (QA). Domain knowledge is an indispensable component of Business Analytics which combines all forms of analytics to create analytic applications focused on getting specific business outcomes.

Business Analytics is becoming crucial for the development of companies and businesses are making large investments in big data analytics for making better business decisions from past data.

Enormous past data are generated by various sources like business people, marketing, education, engineering, medicine, social media, on-line transactions, call centers, sensors, web logs and telecommunications and it is the role of Business Analytics to drive meaningful outcome from these.

An IBM study revealed that analytics-driven organisations had 33% more revenue growth with 32% more return on capital invested.

Because of increasing industry demand, various business analytics programmes are being churned out by various business analytics colleges in big and small cities of India and Nashik of Maharashtra as well, which is fast carving out a niche providing MBA in Business Analytics With IBM Resources.

The following rundown will give an idea why an advanced programmes on business analytics like MBA in Business Analytics With IBM Resources could prove rewarding both financially and in terms of mental satisfaction of being challenging and useful too in prospering businesses.

Data Tsunami

Organisations are flooded with data explosion which was flagged up by an IBM study named "Capitalizing on Complexity". There a large number of CEOs mentioned their organisations to be data rich but insight poor and voiced helplessness over their inability to transform this data into feasible outcome. It is now a growing theme among organisations.

This data tsunami is a formidable challenge, and also a great opportunity to move beyond standard business practices towards optimisation of operations and future prediction.

Only a professional, deep-skilled in business analytics can make good use of this data-ocean to find insight that drives smarter decisions.

Changing Analytic Footprints

Many of the traditional form of analytics are going to be replaced with new approaches which help to absorb insight from big data fast and furious. Some such analytical processes are...

• Data Visualisation
• Advanced Statistical Techniques
• Analytics Applied within the business processes
• Simulations and Scenario Developments

Ceaseless Expansion Of Advanced Analytics

Businesses will keep continuing investing millions of dollars in capturing, storing and maintaining business big data to drive sales/revenue, optimise operations, manage risk and ensure compliance.

Advanced Analytics by using processes like Data Visualisation, Simulations & Scenario Developments, Advanced Statistical Techniques etc are going to soar much higher, beyond the traditional business intelligence (BI) which are more about questioning, reporting and focusing on Q&As like: 'what happened, how many, how often and what actions are needed' etc.

Business Analytics Will Ensure Outcome

Prescribing outcomes will be the ultimate role of analytics focusing on enquiries like: Why is it happening / what if these trends linger / what will happen next (prediction) / how to make the most of that (optimise).

To summarise, a growing number of organisations are going to need skills to ensure data management functions, coordinate data across business units to arrive at desired business outcomes and future predictions.

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