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How to create a robust hotel booking website that will escalate direct reservations?

Author: Emily Lynch
by Emily Lynch
Posted: Aug 20, 2018

The hotel industry receives most of the reservations online. But direct reservations have been taken over by Online Travel Agents. This has made it a tough job for the infinite hotels to get their rooms hired. What makes it almost impossible for many hotels to get noticed is their utter dependency on these paid agents who restrict their visibility to a great extent. This summons the importance of hotels owning their own specialized systems and tools to position themselves adequately in the market.

One of the most invaluable assets in the current scenario is a robust and fulfilling website for your hotel. What can be more alluring than that? Particularly considering the fact that more than 80% of travellers spinning round the world get in touch with you online. So it is profitable to own a catchy website having the features listed ahead. A good number of php developers are into building attractive websites for hotels and websites.

Focus on Ease and simplicity

Nothing is more attractive to customers than speed in the current generation. A customer looks for a website that keeps things more defined, easy and simple. The best way to achieve it is focusing on developing a website with a clearer perspective of the needs the customer. A close examination and thorough research into website development is vital to get you what you aspire for. It is indeed advisable to ensure that your website is easy to read, navigate and make payments.

Make the website more engaging

Dragging more audience into your website is a trick you have to master. There are multiple techniques that get you there. Walkthrough videos and virtual tours into your hotel are among the latest trends to engage customers. You can give a glimpse of the aesthetics and amenities with catchy photographs and pictures.

For developing a hotel booking website, try the ready-made solutions provided by web development companies. You can check the Agriya's Airbnb clone script. It is available for free download & so it is easy for you to setup your hotel booking portal.

Build mobile versions for an easier catch

Mobile versions are the winners these days. You must not forget to create handy mobile applications that can be easily accessed from smartphones. Making it mobile compatible is a must to allow and promote easier viewing and booking.

Highlight your best prices and offers

These are what actually grab attention: Low Price and offers. You must always ensure that your lowest prices and offers are visible to customers as they are the first to lure them into your website. This freedom is not available through OTAs. You can feature encouraging offers for regular bookers and visitors. These strategies go a long way in building enticing relationships with customers.

Showcasing Customer Reviews and Ratings

Highlighting the best customer reviews and testimonials is a great way to make room in the customer’s mind. Most popular websites get themselves noticed this way. In fact, there is no better way to get your best out than the mouths of your most prospective customers.

Concluding Lines

Turning your hotel into a paradise for a huge number of travellers is not a dream in the current scenario which is heavily dependent on travel-bookings. All you have to do to encourage bookings is a fulfilling website containing adequate features, as we just mentioned above. You can choose between creating your own website or get your hands on the favourable vacation rental software available online. Agriya’s ‘Online Hotel Booking Solution’ is much in hype owing to its enormous facilities and flexibility. Get going with your own solution and design the website of your dreams.

About the Author

Emily Lynch is a startup entrepreneur with the passion to provide help for people looking to start a new business. Also, a marketer and a freelance speaker to help businesses in achieving their full potential.

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Author: Emily Lynch

Emily Lynch

Member since: Aug 20, 2018
Published articles: 3

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