2019 seo predictions

The number of customers who turn to search engines to get answers to most of their questions is increasing every day. They have been trusting Google searches for right response at the right times.

That's why a majority of customers perform searches to look for information, discover new products, and find answers. Google receives over 70,000 search queries every second on an average. If you want consumers to find your business when they're searching for your products or services, you need to rank higher in relevant Google search results. That's where SEO comes into the picture.

Leveraging various SEO strategies can help your brand rank higher in search results and also increase your chances of getting discovered by potential customers. That's the reason that most marketers consider improving SEO as their top marketing priority.

You need to come up with an effective SEO strategy for your brand to rank higher in search engines. To help you with this, there are few SEO predictions done by seo company in Philadelphia for 2019 that we will see in this article.

1. Expand the content you already have

Content really does make or break your SEO success rate, and 2019 is the year to finally get it correct. How? One way is to make your existing content work better.

You may short content on your most important services pages. Expand it by adding informative FAQ sections (which can also help you work on keywords and optimize your voice search queries), testimonials best customers, or checklists to help readers solve an issue.

Keep in mind that word count alone is not going to get you better ranking results. Though a lot of your content should now be in long form, it still has to satisfy the search engines requirement about high-quality and relevant content that is useful for your reader.

2.Get to Know The Search Quality Ratings

The overall goal of this is to discover how to make your site better in today’s artificial intelligence world. The change that is most noticeable for content creators" is that Google wants raters to shift their focus from the website’s reputation to the reputation of the content creators themselves. So pay attention to an influencer whom you allow to write guest blogs for your site. Build your own reputation as a content creator by getting your own guest blogs on reputable sites.

3.Content Marketing is the New Link Building

Link building starts with creating linkable content, then marketing it to the audience who is most likely to be interested in sharing those pieces of content. These Links should help you with Domain Authority and other metrics, but should also provide real, targeted traffic.

In 2019, the percentage breakdown is likely to be more like 70/30 or even 80/20, for content and marketing respectively weighted in favor of thoughtful and strategic content creation.

If you still need to develop relationships with relevant influencers, you may be allocating more than 20 to 30 % of your content marketing resources towards the marketing equation. With this focus on link building to blog posts and other linkable assets, only a smaller percentage of your links will now go to your home page.

4.Technical SEO is More Important Than Before

This year page speed became a ranking factor in Google’s algorithm for mobile searches It’s important to keep a track of your Page Speed Insights and fix whatever you quickly can and keep a plan for anything that will take longer to be implemented.

The other issue is that companies and webmasters become increasingly aware of the significance of fixing technical issues on their sites, they might rush through their fixes, leading to other technical issues that in turn may often lead to poor user experiences. Though these problems are more or less the same ones.

5.Build Your Brand Recognition

Nothing is really great when it comes to advertising and marketing like brand names. We are forced to focus on things we recognize, so when we see a brand we know, we will get attracted to it. You can use this to your leverage to improve your SEO score.

When Google sees a search query for your company’s name, or your product or service, it also sees a user who already has awareness of you and your brand. He has very clear intentions of what he is looking for. If you’ve optimized you’re your branded keywords, you will be granted a higher ranking.

These are few of the SEO prediction for 2019 which will help you be up to date with your SEO activities and plans for your business for more help you can always look for an SEO agency or SEO services in Philadelphia.

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