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How to create perfect lettermark logo design for your business?

Author: Logo Recyclers
by Logo Recyclers
Posted: Apr 15, 2019

If you want to create a logo design to boost your brand whether your brand name is too long or difficult to remember, you should go for the tricky lettermark logo style.

Lettermark is a type of logo style that uses text to make a unique typographic mark for your business. This style is also known as monogram that focuses the name down to memorable parts. For example, IBM is a lettermark logo of International Business Machines Corporation, but you probably refer to IBM as IBM only, rather than International Business Machines, right? This type of logo is very popular in rebranding promotions for companies with names or acronyms.

So, how can a company’s name or acronyms be turned into powerful lettermark logo? Is this question leaving you scratching your heads? Don’t worry! Here are a few business logo ideas that will help you in creating a great lettermark logo design.

Sketch Your Concept: By sketching your concept before designing the lettermark logo for your business, you can find many ways to make interesting shapes and styles out of the letters, or possibly turn them into a pictogram that shows who you are and what you do? Also, you need to focus on your logo’s legibility and readability to make it your business’s perfect identity. If your business’s lettermark logo has no readability, it can impact a wrong effect on your business. So, you need to focus on your logo’s uniqueness and readability both.

Choose a font: The font of your logo is essential for your business’s image. So, choosing the font according to your concept is a very important thing that you should keep in your mind while creating your lettermark logo. Just type the letters and then turn them into attractive shapes or outlines as you want to represent your brand.

Improve, improve, and improve: If you want the best logo design at the end, you need to refine a lot until your lettermark has a nice balance and everything looks perfect. To start refining, treat every element of your business’s lettermark as a separate design component. If you do so, then you can make your logo more clean, relevant and memorable.

Apply brand colors: Color is an element that can’t be ignored by designers at any stage of designing a lettermark logo. Whether you want to create a logo for a company or to rebrand some campaigns, color plays a significant role. Colors of logo styles evoke our emotions, and different colors have different meanings. But, you just can’t use your favorite colors everywhere. In order to make a more powerful impression with your logo, it should be designed around on the colors of your brand. For example, McDonald’s theme colors are orange and red, so imagine if their logo was in green or black!

With the tips mentioned above, you can take a lettermark logo design inspiration for your business. However, designing a stylish and valuable logo is not child’s play. So, you need to get in touch with professionals who design attractive and unique lettermark logo for your business.

About the Author

LogoRecyclers is an online logo design service provider that makes businesses look great by crafting beautiful and unique logo designs.

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Author: Logo Recyclers

Logo Recyclers

Member since: Nov 30, 2018
Published articles: 23

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