How to design a great website?

Before one can think of generating leads online, one needs to have a good website that not only attracts visitors but also leads to online conversion. Having a website nowadays is very crucial to any business who want to survive the ruthless power of the internet. When it comes to designing a website, one need not be Michelangelo but at least have some fundamental understanding of what works and what doesn't. As one of the website designers in Mumbai, we have come to understand this very well.

We've all come across websites with fancy photographs and even fancier buttons, but before we delve into that deep end, we need to have a rough idea of what the website is going to look like (the skeleton) and what it means for our business.

Having no idea whatsoever is akin to simply taking a canvass brush and randomly dipping it in colors to paint a horrendous looking picture. I'm sure you don't want that. No business wants that as doing so will be suicidal!

Thus, having a clear understanding of what your website should work as, will give you much needed guidelines as to what and how you must design it. Ask yourself these few questions: What is it that you want your website visitors to take notice once they land on it? What information do you want to give them online? What benefit can you offer on your website for them to stay there for a longer time? What representation of your business would you like to be reflected on your website?

Asking pertinent questions like these will help you in understanding your audience and give you some directions towards which you can start building and designing your website.

Next very important decision for you to take is to determine the colors for your website. What kind of emotions do you want to evoke from your website's visitors? Having a splash of vibrant colors on a website meant for lawyers will simply not cut it. Your website will not feel professional nor will it help convert any visitors to actual clients. Having dull boring colors on a website meant for children will again leave it in the dust. Do some brainstorming on what colors do you want for your site and choose accordingly.

Ensure that the logo of your brand is clearly visible. Logo plays a major role in brand recall and not having one is detrimental to one's success online. Getting a great logo made is a wise investment, thus keep that in mind when you design your website. Getting a logo done is not that difficult now. It is not something that will break the bank. You can get a professionally designed logo by going to freelancing websites and ask a designer to make one for you after briefing him about your company.

Designing a website is just more than just pretty pictures and photos. It is meant to give all the information required in the best possible layouts. We hope this gave some quick information on what to look out for when designing a website and you come up with something fascinating!

If you need any assistance, you can reach out to us at WP Adventure

My name is Kyle and I'm a content writer working for a website development company in Mumbai. I love my work and love the work that the company does!