Why Email Filtering Service is Important for Small Businesses?

According to Symantec's 2018 Internet Security Threat Report, 54.65% of global email traffic is spam. With the advancement of technology, spam has evolved to become a major threat like email phishing scams that also pose a threat to small businesses.

An email filtering service can protect your business from spam. Here are some reasons that show the importance of email filtering service to small businesses.

Restrict Spam

Everyone will agree that spam is annoying. Besides the annoying aspect of spam, important messages get lost in spam. Many times important messages get deleted in the act of getting rid of spam from the inbox.

Spam not only causes disruptions but also cause inefficiencies. With email filtering service, you can restrict spam and get freedom from troubles caused by it. Leading anti-spam solutions to guarantee 99% elimination of spam with an SLA for a 0.0001% false positives.

Fewer Distractions

Emails come to us in a million different ways. It is not always spam that causes troubles, emails from social media platforms and other sources also cause distractions. Though some of them might be important for us at a personal level, the majority of them are not work-related.

To reduce distractions and help employees focus on work, businesses can use email filtering service. An email filtering service can differentiate between work-related email and unwanted email from other sources. It can stop the flow of unwanted mail into employees’ inbox thus helping them stay focused on work during office hours.

Security

Emails remain the easiest way to send viruses. Malicious programs are sent as email attachments and user’s action like opening an email attachment or visiting a malicious page is enough to activate Trojans and Worms.

Many times malicious programs get downloaded to servers without any detection and spread to computers on the network. These comprised machines can be used to steal data or send sensitive information to people who created these malicious programs.

With the right email filtering service, malicious programs find it hard to enter your network or servers through email. The email filtering service scans every incoming and outgoing email for virus, malware and stops any emails from entering or going out of your company network that fails security check.

Cost-Effective

Emails responsible for phishing scams and bringing in malware can cause huge financial loss to small businesses. Besides losing the trust of customers and getting reputation tarnished, some businesses may have to pay regulatory fines.

According to a joint study conducted by the International Data Corporation and the University of Singapore, in 2014, companies spent $491 billion globally as the cost for recovering data, removing malware infections, and regulatory fines.

Businesses can prevent this by using email filtering service which costs pretty less especially if you compare with the damage expenses. Also, small businesses don’t need to buy any expensive hardware or software as the anti-spam solution is hosted in the cloud.

Do you have any questions about email filtering? Please feel free to leave your comments below.

Securence is a leading provider of enterprise email filtering software that offers email protection and security services such as encrypted email, email filtering, cloud email security, email archiving and continuity solutions to small and large businesses. To know more, visit https://www.securence.com/blog/.

I'm a freelance copywriter and I write on a variety of topics.