How to Rank Your Shopify Store on Search Engines

Are you looking for the perfect guide for your Shopify store to rank on multiple search engines?

It may have worked before the digital era that if you build it then they will come. But nowadays you must do more than just building a shopping website for shoppers. And the important thing is that you choose the right medium for it. The rankings on the search engines play a huge part these days for the shoppers to find your store and make purchases. You need to rank higher to get more traffic and you need to hire Shopify SEO experts.

Let’s look at how we can improve the SEO of your Shopify website. You just need to follow this guide and you can easily optimize your Shopify business website.

Let’s get started.

Optimize The Shopify Structure – If you want to be successful in SEO then you need to organize your content in a way that is liked by the users and search engines. You need to make the website easier to navigate for customers and don’t be over-enthusiastic with website categories and subcategories.

You should opt for the simple SEO friendly website structure that can be easier to navigate. And remember one thing that your website is built for the customers and not search engines.

Better User Experience – Improve the user experience on the website which can help you get higher rankings in the search results. Here are a few things you can do to improve the user experience for your Shopify website.

• 1. Boost site speed – The site speed is one thing that frustrates the users and if your website has fluid experience for them then they are likely to shop for more.
• 2. Using responsive design – Using responsive design is so necessary to improve the user experience. A responsive design looks great on all devices so you will cover all of your customers.

Target Right Keywords – For a great Shopify SEO you need to target the right keywords and finding the right keywords is a challenge. And only the professional SEO experts can research the keywords that will suit your requirements.

You need to put yourself in the customer’s shoes and think like them, what they would search on the internet to look for a particular product.

Optimize The Product Pages – With the optimized keywords in your hands, you should be able to optimize the products page for the SEO. Use keywords in all of the pages starting from the homepage but do not stuff them everywhere just for the sake.

Well, one person may not able to handle all that so you may need the help of the experts at Makkpress technologies. Who provide all kinds of support for their clients and they also offer other development services like BigCommerce. If you are looking for a new platform, other than Shopify to develop a new store then you can go for BigCommerce store development. BigCommerce is a great platform and it let the users to customize their store to the fullest.

Prisha Malhotra is currently working as a senior content marketing professional at Makkpress(https://makkpress.com/) Technologies, an Ecommerce Web development and Digital Marketing Agency offering effective services in web development.