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Learn SEO For Beginners | Basic SEO Tutorial for Higher Google Rankings

Author: Arun Chandrasekharan
by Arun Chandrasekharan
Posted: Aug 18, 2019

Search engine optimization (SEO) is the process of gaining web user visitors or web traffic from organic (free) search results in search engines like Google or Bing, Yahoo. SEO helps to increase the number of users or visitors to a particular website by guaranteeing that the website appears high on the Search Engine Result Page (SERP) returned by a specified search engine.

What are the basics of SEO?When you want to find some information about something on the internet, When You Search for something you got millions of search results for your search query on Google But you notice one thing always you got top 8 or 12 important results in the first page and another Million result in other next pages. If you have ever think about why some search result comes in top 15 and another has come next page or some web results is top, and another is not. Yet these are the same kind of website. So this is the power of Search Engine Optimization (SEO). SEO is a powerful method to optimize the webpage. We can optimize our webpages and websites and increase our website rank and web traffic in Search Engine with the help of SEO. We can say SEO is a method to increase page rank (PR) in Search Engine and also Search Engine Page (SEP) help to get traffic on the webpage. In this Tutorial, We will teach you all the main topics of Search Engine Optimization (SEO) what is very important in these days.

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SEO divided into 2 parts off-page and on-page SEO

On-page SEO• Title• Key-word• Descriptions• Analytics setup• URL Mapping• Website Load speed etc.Off-page SEO• Blogging• Search engine submissions• Classified submissions• Image submissions• Bookmarking• PPT submissions• PDF submissions• Guest posting

Before we start if you want to learn SEO you need to understand how Search Engines works. So let’s start our topic of how a search engine work.How Search Engine WorkSearch engine work on the Algorithm. They have bots, Crawlers, Spiders. I am trying to give a simple explanation of search engine and how we get the search result when we type the search queries on a different search engine. The Search Engine bots or spider crawls the web pages and checks the type or style of the website. To know about the webpage or website. Its crawl all the pages one by one (Only Text contents). Here the brief clarification not required because we will see the different work of Search Engine numerous actions for the search result.

  • Crawling• Indexing• Processing• Calculating• Relevancy• Retrieving

First, the Search Engine crawls the web site page to know about the page this work by the Spider or Crawler (Crawler is a robot by a search engine). The spider follows web link from a page to another page and indexing what they found in his ways. In your mind over one billion page search by the search engine. Here is more than 20 billion web page on the web so for the spider this is impossible to visit every day and crawl every web page. Even the crawler some time visit in a week/month or 2 months later in the page. What you can do to know what crawler check your webpage. As I before told you the crawler is a robot, not a human. They cannot read the voice, image, video, etc. so what happened this type of website crawl by the Spider. After the page crawl, next step is site indexing. In indexing main work is to store all the database of crawler while found the Crawling time. This data can be used in the future. Indexing can be described best by the keyword. For human beings it is impossible to process all the data but as you know the Search Engine is a robot so it can easily maintain.

Read Full Article - http://www.gadgetsnovatech.in/2019/08/learn-seo-for-beginners-basic-seo.html

About the Author

Hi, I'm Arun Chandrasekharan - E-Commerce and digital marketing analyst with a proven track record in delivering profit growth for the business. Experience in Paid Ads social media advertising, including Facebook, Instagram, Quora, Snap Chat, etc. St

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Author: Arun Chandrasekharan

Arun Chandrasekharan

Member since: Aug 03, 2019
Published articles: 2

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